It was the week that the industry took action on piracy against an ISP, news crews were assaulted by angry locals, a regional broadcaster axed its entire news department, a court ruled regional licenses must be sold, a reality host pleaded guilty to welfare fraud, another reality show mucked up correct voting information, Screen Australia’s new CEO signalled a smoother ride for film over television, a daytime soap would be destined for primetime, the axe fell on more US shows and an old sitcom face left for the bus depot in the sky.
And in the penultimate ratings week, the Nine Network has grabbed a win with 28.4% over Seven’s 28.0% and TEN’s 20.1%. ABC had 17.7% and SBS 5.9%.
Nine won 18-49 and 25-54 demographics while TEN won 16-39 yos. Nine won Sydney, Melbourne and Brisbane, Seven took Adelaide and Perth. Top show for the week was Packed to the Rafters with 2.01m.
Nine’s win is a timely reminder it is still a force to be reckoned with. It had some good performers this week that will boost morale at a crucial time of the year. 60 Minutes took 1.53m viewers, which together with 20 to 1′s impressive 1.4m the network snared back its prized Sundays. Another Domestic Blitz edition helped hook Mondays for Nine too. This is Your Life and RPA did good business on Thursday, but Wednesday’s removal of an 8pm Two and a Half Men repeat for the relaunch of Big Bang Theory was a costly move. That caused The Mentalist to slip under the 1m mark. Nine’s Rugby League World Cup probably helped Nine over the line.
Seven’s decision to prop up its final weeks with repeats mixed with new episodes has cost it the joy of a seamless streak in the second half of the year. With no Dancing with the Stars it was a softer Sunday, and viewers weren’t fooled by City Homicide‘s Monday repeats either. Packed to the Rafters came to the rescue with a glorious 2.01m viewers. Together with Find my Family, The Zoo and All Saints it skyrocketed Seven to a whopping Tuesday share. Aside from Seven News, Today Tonight, Home & Away and Better Homes and Gardens Seven was lighter on other big figures this week. Where Are They Now trailed its rivals on Sunday, better suited a 6:30 timeslot. The Unit’s attempt at a relaunch didn’t fire in its first week, third in its slot. Thursday was more competitive for Seven, just 0.3% behind Nine. Supermodel won its slot and demographics, but it’s a long way behind other reality finales. After some dodgy headlines, is it assured of any future?
NCIS with 1.31m and Australian Idol‘s 1.24m may have again been TEN’s best, but everybody knows it’s Hamish and Andy that were the real star performers. Their special helped the network rescue Wednesday’s early evenings with 1.18m viewers when nothing else has come close in a long time. It even pipped a good figure for Rove on Sunday, with 1.13m. Good News Week also passed 1m viewers as did Chris Noth’s last Law & Order: CI. House didn’t gain much traction from a better lead in with Hamish & Andy. Have viewers truly tired of the formula? Out of the Blue started out with 372,000 viewers. By Thursday it still had 321,000 –not a bad retention given the late slot.
Spicks and Specks last episode (a xmas special is still due) with 1.22m was again its best, but it was the The Howard Years that taxed rival networks, coming equal first in its slot with 1.18m viewers. Enough Rope, ABC News, A Room with a View, 7:30 Report, The New Inventors, Adam Hills Live, Humpbacks: From Fire to Ice, Catalyst, The Bill and Rough Diamond all did well.
The last Top Gear Australia held at 662,000 viewers with Swift and Shift Couriers also pushing SBS to a 7.1% share.