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3.74m viewers power MasterChef finale

Last night's MasterChef finale took a record 3.74m viewers, the third highest show since OzTAM ratings began in 2001.

mcfMasterChef Australia‘s finale took an enormous 3,745,000 viewers last night.

The huge figure was for the last half hour of the show, titled MasterChef Australia: The Winner Announced.

For its first 90 minutes, MasterChef Australia: The Finale, it took 3.31m. The show peaked at 4.11m.

The figure blitzed its previous high, set last Thursday, of 2.36m and rocketed past the previous high for a non-sporting event since OzTAM ratings started in 2001, Australian Idol‘s 2004 finale with 3.35m.

It is now the third highest show since 2001.

TEN’s share for the night was a staggering 41.3%.

Julie Goodwin was awarded the inaugural title in the hit TEN series. A celebrity edition will launch in October.

60 Responses

  1. Thanks fj, it was something ive wondered about and kudos for working out what i was asking.
    Craig: anti-social? How about diverse and not robot like in our viewing habits? Its all in the perception.

  2. As Homer J says, “facts? you can prove anything with facts”.
    When CH9 was ‘Still the One’, society scared me.

    Well done CH10 and MasterChef.

  3. @ hoople. You’re totally right. The reason people are questioning it, is cos it was on TEN.

    and @Darryn. Your household seems very anti-social

  4. haha i love that a good result for ten makes people question the ratings system.
    i think everyone is dubious about sample sizes, but we have one of the biggest samples in the world compared with our population. it’s really quite robust.
    if you saw that all the talk on the radio stations, in the papers and even on other networks was all about Masterchef… its not so surprising that a lot of people turned in for 30 minutes to watch who won?

  5. I have a rough idea how the oztam sample works & it would seem it isnt foolproof. I doubt that 1 in 3 watched it also, but it is the system in use. My question is this. Most homes have more then one tv. Are all tvs mönitored in the sample group?. In my home last night 1 of 6 watched mc. That was on the main tv. The other 5 watched other programs on the 2 other sets. So mc would of lost the night in my home. 3 of those 5 would definatelly would not have logged off (too lazy). So that would mean 4 of 6 would of been counted as watching mc when in fact only one did.? Ok, if u can understand what i am saying feel free 2 comment

  6. While it’s obviously a fantastic result it’s interesting what it implies about the ratings system. I’ve always been massively dubious about the figures but this is one of the few shows recently that people are talking about and obviously watching. The idea however that one in every three people in Metropolitan Melbourne is watching this show strikes me as ridiculous. I have know doubt it massively won the night but I’m skeptical about the numbers.

  7. Ryan, would that be along with those who said TV Tonight shouldn’t ‘spoil’ the winner?

    Now that we have clearly seen other media run with big event news at the same time, this is me over here in the corner resting my case.

  8. Hi Ryan

    …..for those people who come on here to ” boast how they didnt watch masterchef” well just goes to show you are the outcast aussies!!!

    there’s some comment on news sites saying that the reuslt was rigged and that the ratings figure is also rigged !!!!!!!!

  9. @FJ:
    OzTAM only measure ratings in Sydney, Melbounre, Brisbane, Adelaide and Perth. So 3.74 out of 13 million people watched which was amazing.

    1,003,000 in Sydney which means 1 in every 4 people watched.
    1,285,000 in Melbourne (woo what I predicted) which means 1 in every 3 people watched.
    620,000 in Brisbane which means 1 in every 3 people watched.
    385,000 in Adelaide which means 1 in every 3 people watched.
    453,000 in Perth which means 1 in every 3 people watched.

    So 3.74 is a huge figure for the 5 major cities. And don’t forget that there’s going to be a lot of people who watch it online, then there’s the people who recorded it, and the ones who were out and missed it (I was out and missed the first hour 🙁 ).

    If reigonal areas get included I think we’ll see the figure will be around 4.5 to 5 million.

  10. 4.11 million peak audience is huge and would have put the program ahead of the 2005 Australian Open tennis final between Lleyton Hewitt and Marat Safin (average 4.05 million). The Melbourne audience for Winner Announced (1.285 million = 1 in 3 Melburnians watching) was slightly lower than the audience for last year’s AFL Grand Final (1.289 million) but higher than the GF in 2005, 2006 and 2007. It’s also higher than the local audience for past four Melbourne Cup horse races.

  11. @FJ…. Clearly no single show is ever going to get the viewership of every single Australian.
    But 4million is an unbelievable achievement, especially when it includes the population of the five main Capital cities only….
    But yes, you’re amongst the ‘majority’ of people who didn’t watch M-Chef. keeping company with old age pensioners, children under 10, and people who in regional areas who don’t get Ch10 transmitted. Enjoy life under the rock.

  12. Someöne ön this site asked me the other day why i did not watch this show, well catfan explained it perfectly. I will miss the show though as some of the posts it gleamed from a few of you gave a great insight into your physche. Now thats what i call a “reality show”. Definately no offence intended or meant either.

  13. A brilliant effort. Great family viewing too, which is long overdue really. I liked the blend of culinary and reality. I liked the mix of personalities – contestants, jugdes and mentor chefs. We looked forward to it every night – and to screen a show 6 nights per week is a mammoth task.

    Apart from it’s impact on the entertainment industry, it also helped Ruddy stimulate the economy. I will admit that while the series aired I have bought a new knife block set, fry pans, crepe pans, stick blender and casserole dish – as well as the more containers to freeze stuff in.

    I have also read reports that it has increased the patronage of restaurants and the art of home cookery by adults and children.

    So, while we can all criticise aspects of the show, I think credit where credit is due.

    It is certainly the beginning of a new era in Australian TV.

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