sevenlogoPLUS7, 7PLUS, or even 7TWO?

Seven’s new digital channel appears to be inching closer.

Last Friday Seven lodged new trademark names with IP Australia, raising speculation that its new channel is on the way.

That’s where the name of GO! appeared when it was first leaked by TV Tonight.

Seven is now the only Free to Air broadcaster not to have added a new digital channel to the Freeview suite of channels. The network has previously indicated has settled on its market, but even execs at Nine and TEN are still guessing as to which way Seven will move.

Guess they decided against 7ELEVEN…

So let’s have some feedback. Which name do you prefer?

Photo: stock image


  1. 7plus Disney
    7plus Discovery
    7plus ESPN
    7plus BBC
    7plus Lifestyle
    7plus MTV
    7plus National Geographic
    7plus SciFi
    7plus E!
    7plus Playboy haha

    and so on, anymore ??

  2. And there is the very real possibility that 7 will go one up on 9 by still having some 7HD breakaways and HD specials on top, which would make them the first channel to air 3 shows at once, followed by ABC when ABC3 starts in November or so.

  3. I’d hardly call 7 a 24 hour channel with 3 hours of infomercials over night, same with 9 and 10. Not to mention additional informercail content in their 9am shows.

    The only true 24 hour channels are ONE HD, ABC1 and GO – although the music overnight on GO is repeated every 3 hours. Still, much better than informercials.

  4. Seven still owns the names:
    -ondigital (logo is bold ‘on’ and standard ‘digital’)
    -7 NEXT (and Seven NEXT)
    -7breakaway (pending)

    Hard to tell which one it will be (if any of these)

  5. as long as C7 don’t have infomercials or a morning show i will watch most any content they feed me. The moment they fill my diet with the staple channel 7 hours of infomercials that takes up most of the daily programming slots i’ll be gone and the channel will be deleted forever.

  6. tasmanian devil

    @Paull, 49 is 7 squared, not 77.
    @Michael, what is the point of wasting a HD channel on news? News is on the radio- which has no picture at all!
    @ Russell and V Man, don’t forget that the main channel is on digital as well, so 7 Digital or 7D wouldn’t be suitable.
    @J Bar, 7TOO is definitely not clever. I have no idea why you think it is.
    @Jane, 24/7 would also be unsuitable for the same reason- the main channel is on 24/7 as well.
    I like the name Redroom/Red Room, but not RedRoom and certainly not redROOM.
    As for the content, I like the idea of a lifestyle channel.
    About time Seven got its act together!

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