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PLUS7 or 7PLUS?

Seven's new digital channel appears to be inching closer.

sevenlogoPLUS7, 7PLUS, or even 7TWO?

Seven’s new digital channel appears to be inching closer.

Last Friday Seven lodged new trademark names with IP Australia, raising speculation that its new channel is on the way.

That’s where the name of GO! appeared when it was first leaked by TV Tonight.

Seven is now the only Free to Air broadcaster not to have added a new digital channel to the Freeview suite of channels. The network has previously indicated has settled on its market, but even execs at Nine and TEN are still guessing as to which way Seven will move.

Guess they decided against 7ELEVEN…

So let’s have some feedback. Which name do you prefer?

Photo: stock image

93 Responses

  1. i want see all old classic tv shows. From the 90s and 80s. Blue Heelers, Hey Dad, Water Rats, All Together Now etc woudl be good to see them all again. And Full House, Alf, Step by Step. I used to love these growing up.

  2. 7PLUS is the best of those, 7TWO just looks like a dodgy radio station. i hope stargate turns up on this channel coz they aren’t putting on the current channel, timeslots keep opening up and they keep on putting something else on instead. some movies would be good too, GO should only have one CSI night and the other should have been movie night, so maybe 7 will give us some movies.

  3. What about 7+2, a timeshifted Seven. I have fears this is what they are going to offer. Anything with the 7 logo in it, seems to indicate that it is going to have similar or same content with the main channel (much like ABC2 and SBS Two). As opposed to Go! and One which offer unique content from the main channel.

  4. So not everyone will be happy no matter what they do. Some want News, others Movies and then there is Lifestyle or general entertainment. IMO the best alternative is a mix of all these and encore airings of some of it’s top shows would be nice.

  5. Looks like it’ll be a case of Seven registering a bunch of different names just to keep their cards close to their chest.

    Highly doubt it will come out as the final name. Hopefully with all this delay in even announcing a channel let alone launching it, we’ll get it by the end of the year.

  6. I’d like to see a news channel.

    Seven could sell out of Sky, and set up a free to air news channel to challenge them. They’ve already got Sunrise. They could then package up stuff, have lots live coverage through the day, and maybe a primetime news-talk show with Andrew O’Keefe.

  7. Urgh I really hope this is not a timeshift channel. And trust Seven to brand their name all over it. At least Nine and Ten had the decency to brand their network something to make it semi-independant and stand alone. Like having a brand new network rather than a spin-off of the main channel. Which all Seven sound like they’re doing.

    I really hope there is original programming. I am not interested in the slightest watching home and away at 9pm.

  8. It would be truly pathetic for Seven to have waited all this time, only to produce a +2 time shifted channel.

    Let’s hope they can do better than that.

  9. All three of those names don’t seem that imaginative.

    Either way, it doesn’t matter what the channel is called – it could be called The Toilet – as long as it has decent programming it doesn’t matter.

  10. 7up sounds good

    but what ever… i might not even watch the channel as I don’t even watch 7!! Oh cept for the other week… when Amazing Race was on. More of a 9, GO! and Ten guy and occasionally ABC1, ABC2, SBS ONE and SBS TWO haha

  11. 7 Plus sounds the better of the two, but both are very ininspiring.

    Hopefully it ends up as another general entertainment channel, I don’t understand why it needs a theme.

  12. Was some marketing genius paid heaps and heaps of money to come up with “7Plus” or “Plus7”? That’s the most creative branding they could come up with? It’s boring, predictable and unimaginative.

    At least One has some significance as the digital channel number, and GO gives a point of difference to the main 9 channel. ABC2 and SBS2 are unimaginative but understandable as branches of the national broadcasters. 7Plus just seems like they’re out of ideas.

    Amazing too that Mr Leckie claimed back in February to having very solid and exciting plans about digital but six months later the best that can come out of it is a lame channel name that any pre-schooler could have come up with.

  13. David – in the article, I think you mean “even execs at Nine and Ten…”

    @PD – I think “7UP” might be trademarked already…

    My money’s on 7PLUS. Sounds more better-er 🙂 Now, if only we knew what programming it will run!

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