Hey Hey v MasterChef

By David Knox on September 30, 2009 / Filed Under News 40

cmpOne would never be so foolish as to tip an actual number, but one online betting agency has a book running on whether Hey Hey the Reunion will beat Celebrity MasterChef.

Firstly it’s a rather silly question.

Comparing one 60 minute show to another that stretches for 150 minutes is hardly an equal battle.

The question should be which will win the 7:30 – 8:30 share?

Shows that are longer traditionally result in a lower average, because there are fewer viewers at the end of a marathon than at the beginning. Viewers may find an hour of nostalgia is plenty (Andrew Denton is certainly hoping so, with Hungry Beast to launch at 9pm).

So by tomorrow when the ratings are released, there is every possibility Celebrity MasterChef enjoys a higher average than Hey Hey -and it may not even win the hour. Such is the intricacy of the OzTAM ratings system.

If that’s the case, expect Nine to be plugging the peak figure for Hey Hey, more than its average.

Picking an actual audience figure is impossible. Several journos once asked me to tip the MasterChef finale figure. I merely said “top show for the year.” Who could have thought it soar to 3.7m?

As to which network wins the night… well, Seven’s run may have run out there.

For the real test on how Hey Hey performs look to messageboards, critics and Pizza Shops.

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40 Comments »

  1. franz chong October 1, 2009 at 11:36 pm -

    Off the topic a little Ten’s 6 to 7:30pm line up apart from Neighbours needs a lot of work.
    Old Overused Simpsons Fine for Parents whose Children were not even born yet at the time they debuted in the nineties but for the rest of us give us something fresh and new that stands out.
    Nothing against 7pm project but too much news in a day for anyone

  2. jack October 1, 2009 at 7:45 pm -

    great this is what Australian TV at the moment boils down too? I will be tuning into City Homicide!!

  3. gerry October 1, 2009 at 9:59 am -

    It’s funny how people are saying that Nine will refer to the ‘peak’ of Hey Hey, because of its length. It doesn’t seem the case anymore, despite the fact that Hey Hey went for 3 hours, it still smashed Celebrity MasterChef.

  4. Simon Band October 1, 2009 at 9:11 am -

    Mediaweek just tweeted:
    “Celebrity Masterchef 1.25M viewers. Hey Hey It’s Wednesday 2.16M viewers. More details in today’s Mediaweek Morning Report. #heyhey”

  5. harry October 1, 2009 at 4:04 am -

    Yes it’s 4am.. woke up and can’t sleep again.

    Hey Hey 1.6 Celeb MC 1.5 NCIS LA 1.1 WSP 1.2 – there you have it! I think Ncis La will have a soft premiere, it was fantastic though, deserves 1.2mill.

  6. Jude September 30, 2009 at 11:21 pm -

    Go hey hey

  7. Kathie September 30, 2009 at 10:50 pm -

    Go team MasterChef!

  8. KFed September 30, 2009 at 10:27 pm -

    For what it’s worth – possibly nothing – Hey Hey has been the No.1 trending topic for most of the night – and right up until the end of the show.
    Masterchef – which used to trend nightly earlier in the year – didn’t make the top 10.

  9. Anna September 30, 2009 at 9:53 pm -

    I don’t know if people would be interested in the celebrity version of MasterChef (as a big fan of MC, I am though). I think Hey Hey will win but I hope MC will.

  10. John September 30, 2009 at 9:36 pm -

    I loved celebrity masterchef!!!!!

  11. BigKev September 30, 2009 at 9:12 pm -

    Inspector Rex for me :)

  12. Tai September 30, 2009 at 8:15 pm -

    I’m a MasterChef fan but I think Hey Hey will rate better for the first hour. Everyone seems to be talking about it on Twitter and all, but I don’t really care. Cannot stand channel 9 and Darryl whatever (host of Hey Hey). Besides, people would probably prefer orginal MasterChef than a celebrity version.

    MasterChef = 1.43 million
    Hey Hey = 1.9 million +
    World’s Strictest Parents = 900k

  13. ryan September 30, 2009 at 7:54 pm -

    it will be interesting to see how many people step back into the dark ages watching hey hey, i rekon daryl is enough to turn people away, let hope he doesnt do a dance at the start like dwts!

  14. Studley Dudley September 30, 2009 at 7:42 pm -

    What the hell is “Hey Hey It’s Saturday” ???

  15. Paull September 30, 2009 at 6:55 pm -

    I reckon Master Chef will smash Hey hey (and i’m not even a masterchef fan), I just think that the younger market will ignore it hey hey, the older market might go for it, but they may see Masterchef as a better choice, especially seeing as it’s a celebrity edition.

  16. Faik September 30, 2009 at 6:42 pm -

    Celebrity Masterchef 1.7 million

    Hey Hey 1 .5 mil

    WSP- 1. 1 mil

    and ncis should get at least 1.4 mil

  17. Goonies September 30, 2009 at 6:34 pm -

    Considering Oz’s track record with this sort of LCD tv, I predict (much to my disgust) that Hey Hey will win.

  18. Bob September 30, 2009 at 6:32 pm -

    Masterchef $2
    Hey Hey $1.80

    Masterchef is awesome value IMO.

  19. JenC September 30, 2009 at 6:24 pm -

    I’ll be watching CMC and then Spicks & Specks.

    Should there be anything interesting shown on Hey Hey I might conisder watching the repeat on Sat. Nine have been doing their usual heavy promotion of the Reunion, which given track record may turn viewers off – I’m sick of it already. Noticed no extended news tonight with the tsunami (unlike last week) no doubt for the behind the scenes and additional promo for Hey Hey in ACA.

  20. Steve September 30, 2009 at 5:56 pm -

    Spicks and Specks all the way!

  21. DAN September 30, 2009 at 5:44 pm -

    i am tipping CMC this is how i think the 7:30 to 8:30 will be

    CMC 1.8
    hey hey 1.3
    WSP 900

  22. ryan September 30, 2009 at 5:33 pm -

    wouldnt think hey hey would get above 1.4

  23. Patrick September 30, 2009 at 5:26 pm -

    Hey Hey will win the night no question.

    The real question though is whether it would have enough legs to sustain an ongoing series – and that’s ultimately where its future lies.

    If it does come back I predict it’ll come back as a 1 hr show – which would ironically be one of the reasons it was given the chop a decade ago as Daryl wanted to retain the 2 hr format.

    Next week will do well too – as for the future, who knows??

  24. Tepee September 30, 2009 at 5:21 pm -

    LOL these ratings showdowns are why I got interested in ratings in the first place. What number will Hey Hey peak at? Will its long running time drag the average down? Will the Saturday “encore” screening bring the numbers down? And what about MasterChef? Will 7PM’s poor lead-in affect it much? How many people will stick around for NCIS:LA? Will people stick with Spicks and Specks instead on Nine and Ten’s new offerings? How low will City Homicide and WSP drop? Or will the effect be minimal? So many questions…

  25. tv September 30, 2009 at 5:13 pm -

    Give Hey Hey a miss and watch the repeat on saturday.

  26. Craig September 30, 2009 at 5:11 pm -

    Hey Hey should have just been on Saturday night not tonight!

    IMO CMC will win it’s slot but with Hey Hey Nine will take the night.

    And Nine will again take out the week, all thanks to GO!

  27. GuanoLad September 30, 2009 at 5:09 pm -

    “Hey Hey” worked because it had been going steady for 30 years, and was the only show that offered that kind of entertainment. But since its cancellation, there’s been the Footy Show, Rove, and Good News Week, amongst others, to take up its slack. It’s past its time.

    Having said that, nostalgia can be a powerful force.

    I think I’ll be watching Masterchef and then switch over to Nine afterward.

  28. Dr TV September 30, 2009 at 5:05 pm -

    go Hey Hey!!!!

  29. Marco September 30, 2009 at 5:04 pm -

    I paid a visit to Mum (64yo) today and out of the blue she asked if I was watching Hey Hey tonight, and that she was looking forward to it. I have no doubt it will do very well in the older demographics for the nostalgia factor, and going by the question being raised by someone who is more interested in watching Rai International 99% of the time. It’ll be a winner as a once-off or two-off, but would it have staying power???

  30. Richard W September 30, 2009 at 4:59 pm -

    I don’t agree that Hey Hey will get good ratings tonight. Channel 9 just cant take a trick. Main acts tonight are John Farnham and Jimmy Barnes! We have progressed from the 80s you know!

    My prediction for Hey Hey: 1.1 million.

  31. Peter September 30, 2009 at 4:52 pm -

    I doubt hey hey can average 1.5million over what could turnout to be a 3hour program! Id say it’d maybe peak around 1.5million, but its average will prob be round the 1million mark. The NCIS rpt at 9.30 will prob also get a million. WSP will remain at the 1.2-1.3million mark, CH and CM at 1million. Also have to remember the 7HD movie Chicken Run numbers will be added to WSP and CH, so that might give each one a very little boost!

    No.1 for the night will be Masterchef followed by NCIS then 7news. TENs first nightly win in what feels like forever might finally be upon us! The tight race will be between 7 & 9 for second place!

  32. jay jay September 30, 2009 at 4:46 pm -

    It is Celebrity Masterchef so I don’t think people should expect the same numbers as the original. The celebrities they have chosen are hardly appealing. I loved the original because of the way it welcomed me in and took me on a journey with ordinary Australians who had a love of cooking. There was drama and tension and it truly was ‘must see’ TV, every single episode.
    CM is just for entertainment.

  33. damo September 30, 2009 at 4:36 pm -

    somehow i think hey hey will absolutely wallop celeb mc.

  34. Jerome September 30, 2009 at 4:26 pm -

    masterchef to win the ave and hour for sure. i don’t think hey hey will do anywhere near as well as some people are suggesting, you can hold me to that. i might be the only one in australia, but i am going to be watching the WSP revisit.

    “One would never be so foolish as to tip an actual number”
    well i am: CMC: 1.5
    HHISave.: 1.15
    HHIShour: 1.25
    WSP: 1.05

  35. Nick September 30, 2009 at 4:21 pm -

    y’know, knowing Nine’s luck, I think it’ll be MasterChef with close to 2 million (1.7 – 1.8), World’s Strictest Parents on it’s normal 1.3 – 1.4 mil and Hey Hey on 1.1 mil. The ‘Best of the Best special and the Best of Paul Hogan special both did mediocre numbers so we’ll see if third times a charm for nostalgia. Then NCIS LA will smash the 8.30 hour, so a possible TEN win tonight, if only their 6 – 7.30 lineup actually rated well

  36. Cameron September 30, 2009 at 4:18 pm -

    Big night of telly tonight. At least Hey Hey will be repeated on Saturday night for those who miss it, forget it or prefer other shows on at the same time. Hope it does really well and hopefully NCIS:LA and Celebrity Masterchef do well too. Seven will be hoping they don’t come third and City Homicide may come in fourth place for that tough 8:30pm timeslot!

  37. BlackBetty September 30, 2009 at 4:17 pm -

    Don’t forget World’s Strictest Parents on Channel 7 at 7.30pm.
    The show’s been rating on average about 1.3 million. And it’s the series final.

  38. sc September 30, 2009 at 4:08 pm -

    I think most people will at least switch over to have a look.
    Hey Hey will then get excellent ratings for the first show but for the second show, i think the viewers will plummet.

    Mind you Channel Nine will probably renew Hey Hey, then axe it after a week.

    I’ll be watching
    Celeb Masterchef, Hey Hey for 1/2 Hour, then over to ABC for Hungry Beast and Tara….

  39. goffy September 30, 2009 at 4:05 pm -

    dont forget NCISLA and spicks and specks…what to watch…

  40. Leigh-Roy September 30, 2009 at 4:03 pm -

    I’m “Tipping”

    7:30pm – MasterChef : 1.75million
    – Hey Hey: 1.4milion

    Hey Hey from 7:30pm – 10:00: 1.55Million

    Do i win a prize if guessed correctly? :D

    Be Good

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