Comments on: 2009 Ratings: Seven wins the year

By: Chris

Chris — Mon, 30 Nov 2009 12:28:52 +0000

no wonder c7 want to exclude data from their digital multi channel, there is never anything on during the day or late at night. Atleast go’s block programming means i can see something at all hours.

With one HD i can see something at all hours.

With 7 it’s just the crap they dont want on the main channel. I don’t want to spend an entire night watching AFL football games replayed so much that the tape has worn through i want alternatives to crap.

By: Ellie

Ellie — Mon, 30 Nov 2009 09:44:25 +0000

@ tasmanian devil… there Is actually more demographics than the three that we all talk about and although “Grocery Buyers with Children” might not get mentioned here on TV Tonight, it is a very important demo to advertisers as that is who buys the food or “stuff” they are pushing. Each show gets rated on several things such as male/female ratio as well as key demos.

I know this as my cousin does publicity for one of the networks and I have seen the spreadsheet she looks at every day (very interesting stuff too). Each show is broken down in to more then just “key demos” numbers.

By: ryan

ryan — Mon, 30 Nov 2009 09:43:34 +0000

the only reason 7 doesnt want to include their other channel is cause they started it too late and it wouldnt make much difference and look bad. network 7 you are the biggest losers of them all

By: Jerome

Jerome — Mon, 30 Nov 2009 09:08:15 +0000

i believe that multichannels should be combined to determine who officially wins things. but individual shares still have some importance, so i think both should atleast be reported.

the thing i do have a problem with is the language being used. IMO nine did not win 25-54, Nine/Go! did.

By: mikeys

mikeys — Mon, 30 Nov 2009 08:44:48 +0000

Well done Seven (it’s good to see you on Foxtel!).

For sake of everyone, let’s hope all networks do better next year – regular schedules, consistent programming, respect for audiences, TV shows and series.

People turn to alternative methods of viewing when they cannot rely on networks to broadcast the shows they want to watch – hopefully legal alternatives such as streamed/DRM-free downloads will assist in the near future.

By: Matt J

Matt J — Mon, 30 Nov 2009 07:19:48 +0000

I hate channel 7, never watch it and nothing good on. 9,10, SBS, Go, SBS2 and Foxtel all the way!

By: tasmanian devil

tasmanian devil — Mon, 30 Nov 2009 07:01:32 +0000

Since when was Grocery Buyers with Children a demographic?

By: James

James — Mon, 30 Nov 2009 06:21:29 +0000

@ Adelaide John,
7TWO was around only a month so when averaged through the year it affects the total share. You’ll note that GO was also lower and ONE and ABC2 which were around much longer had positive impact.

By: Stephen H

Stephen H — Mon, 30 Nov 2009 05:50:18 +0000

I personally am glad that Seven won and the little stunt that 9/GO pulled didn’t get them the win in 18-49 year olds.

By: CrAig

CrAig — Mon, 30 Nov 2009 05:47:15 +0000

@ Andy D… there is a station that’s interested in you if you are over 54, it’s called Channel 7… That’s why they so clearly win Ttl ppl all the time; the OAPs romp it home for them

By: Adelaide John

Adelaide John — Mon, 30 Nov 2009 03:56:28 +0000

how does Channel 7 total people (jncluding digital channels) equal 0.7 less than Channel 7 total people (excluding digital channels). This suggests negative ratings for 7TWO ?

By: Janey

Janey — Mon, 30 Nov 2009 00:32:22 +0000

My apologies, David, because you listed the total people including and excluding digital channels separately, I only read the “excluding digital channels” under the demographics section and didn’t realise you had listed both together.
I doubt the networks will release an average of their extra channels for weeks 7-48, as a separate figure because they were only on air for a short time, the average will be very low…although Seven’s press release figures for the digital channels says that they are an average for weeks 7-48, although they are clearly only an average for the 4 weeks the channel was on air for 7Two.

By: Rick

Rick — Mon, 30 Nov 2009 00:22:58 +0000

Seven deserved to win IMO.

By: Survivor_Fan

Survivor_Fan — Sun, 29 Nov 2009 23:26:22 +0000

Ch 9/Go was almost there but as usual ch 7/7Two stole the limelight.

By: David Knox

David Knox — Sun, 29 Nov 2009 23:26:08 +0000

Janey I noted the demos with and without digital channels, what are you reading? And note the order in which they are listed.

If and when I get the true digital channel breakout I will add it here, and probably run it separately. All 3 channels issued figures that were post-launch only, not a proper % of weeks 7 – 48. TEN’s release only measured ONE against sports channels not GO! etc. 7TWO figures were just averages of its month on air. GO! was post August results. Pffft to all of that.

By: John

John — Sun, 29 Nov 2009 22:41:48 +0000

Why do the Networks consider ‘primetime’ as 6pm-midnight when media agencies focus on 6pm-10:30pm?