All Stories Feed7TWO is on the air
Australia officially has a new television channel: 7TWO.
Seven’s new digital channel hit screens at 12pm today beginning with a one minute countdown, followed by an animation of 7’s mascot, a Tom Williams preview promo, the “It’s Time” theme song, a music clip from Hugh Sheridan, and a sneak peek of this week’s Packed to the Rafters wedding episode. In the switch from its promo loops to on air it was also preceded by a black screen.
7TWO’s first full programme is Michael Jackson: His Latest Televised Concert, followed by movies and episodes of Scrubs. An advertistement for This is It was the first advertisement followed by a Sony CD ad for Jessica Mauboy and Harvey Norman.
As the last of the commercial network’s digital channels to arrive, it is a broad entertainment channel offering themed nights of movies, action, mystery, lifestyle and more.
It’s key attractions will be first run episodes of Ugly Betty, Heroes and next year Lost and 24.
The channel will be rated by OzTAM from today, giving Seven a nice boost to its ratings figures.
It is due to be added to Foxtel cable from November 24th, but so far Prime Television is yet to declare a start date. Viewers in those markets will likely be behind key episodes of some series that begin this week.
The channel is already enjoying cross-promotion on Seven.
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Another here who relies on Wagga….. Prime are encouraging us to download shows and once I figure that out, why would I bother coming back???? I would not bother starting watching their Ugly Betty several episodes in when I can get it elsewhere.
Shame….
dam you prime screw rebranding we dont care we want 7two
pathtic little cocraches
@ Gary Tew
Cheers, but did she say Nov 1 or Dec 1?
Well there is just another eason why Australia has the highest per capita bit torrent downloaders. Gee maybe one day FTA channels will wake up and give some credit to its viewers, but by then it will be too late because we will have already seen the shows streamed from the USA etc. Good luck Foxtel and Austar, I dont even know why you bother to talk to these FTA stations and rebroadcast them, let them die a natural death
After making many calls today, I have just been told that Prime have been absolutely swamped with complaints right across the country and have now been “motivated” into action. They are about to put out a press release of some sort regarding 7TWO and Prime. So, hopefully, some answers regarding this total schemozzle for regional viewers will be forthcoming today.
This is just great.
I have been holding off downloading StarGate Atlantis hoping it would come back.
It does, but unfortunately I live about 100 km from Melbourne, so I am a second class citizen.
Screw you Prime.
@Simon.
SC Tasmania made the announcement that 7TWO would be coming to Tassie on their 6 pm bulletin of the day that 7TWO was announced.
Joe ( what ever her name is) announced it . I watched it.
What a good start for a new tv channel,a Michael Jackson concert,it seems their line up is not bad i am so glad that seven executives decided to start it in November and not in February as now us FTA viewers will have something decent to watch over the summer period.
The NT News incorrectly reported that Alice Springs will get 7TWO via SCTV Central.
” … and SCTV would follow a month later. But Alice Springs will now get the new digital channel via SCTV Central.”
This quote shows they have incorrectly used the word “now” instead of “not”. It makes no sense for 7TWO to launch in a market like Alice Springs which doesn’t even have digital commercial services.
“Pathetic Prime pathetic”
That line is really versatile
just continuing with the bitching about prime.. i thought id add my bit..
Why is prime not showing this channel in wagga!! And every where else that prime looks after (if you can even say that) they show 7hd with no prime branding, why are they going to take another 2 months just to attempt to rebrand this channel when there is no need to!!!
now they have started to localise GO! in regional areas- that screws it over enough already, every time an add breaks comes on GO! in wagga stops half way through an add break and shows adds that are exactly the same as the adds we saw before this breakaway…
sometimes i dont understand why we have regional television, why cant there just be the main metro channels, broadcast everywhere, and just have breakaway news like the goldcoast does… it just doesn’t make sense.
@Ryano – are you saying that, because I live 2 hours away from a capital city, I am not entitled to the same services as you? Seriously??
Ridiculous it doesn’t launch on all platforms in all regions at once. If they’ve got any sense though, they should run catch-up nights of the big shows once it’s up and running everywhere.
@ lazydays, have you run a rescan and maybe cleared your old channels if your equipment lets you do this?
@Ryano – “socialist country folk”? I live on the Central Coast (NSW), and only get Prime because I can’t pick up Seven from here. I don’t consider the Central Coast to be “country”, or myself to be “country folk”. But yes, I do feel that I am entitled to the same TV services that Sydney has, but I unfortunately miss out on.
LOL @ the socialist country folk who think they should get exactly the same services as those living in the cities.
What a bloody poor effort by prime…country folk always miss out…get your act together prime
I am so glad 7TWO has commenced (here in Brisbane). That “It’s Time” song really is annoying – so too was Tom Williams entering those doors of the completed ‘7TWO house’ (Tom is so fake). Now to look forward to a new channel. I feel sorry for those who are in the Prime viewing area. At least the Gold Coast can turn to 7TWO out of Brisbane.
tuned into the advertised channel 72 on the gold coast and it’s showing standard channel 7 but the EPG gives program information for 7TWO
@ Guy: Actually, I remember SC doing exactly the same with ONE. No information at all initially for weeks. Wasn’t until June that they started informing people what was going on.
@Brenton
You are lucky.
7QLD is part of Channel 7. Prime and GWN and others are not. Thats a question did GWN launch 7TWO today?
I am not going to write anymore because i am furious with Prime and i dont want to say anything that might offend people here.
This really frustrates me, living in a Prime area I have to wait while other states are already enjoying it, Whats with the television segregation anyway?
I know you’re probably tired of these comments but its really ridiculous.
David,
Tasmania and Darwin are certainites to get 7 Two from early December, but because SCTV central is not yet in digital, 7Two is unlikely to be beamed in Alice springs until SCTV Central converts to digital. Currently the Darwin area is the only area so far in the Northern Territory to receive digital channels from commerical stations, and as far as I am aware SCTV Central and Imparja are unlikely to convert to digital until close to the changeover date in either 2012 or 2013. ABC & SBS do transmit in digital format to towns like Alice springs, Katherine and Mount isa as well as Darwin. I hope I have explained it more clearly and clarify the situation.
It’s about time.
More repeats…
They should have had the black screen saying “it’s time 7two” all week, an not shown the song bit till 12 today, then it would have sounded new.
The picture quality is quite good here in Perth, initially when it first started showing the promo loop a few days back it was poor.
I am looking forward to seeing coronation street, shortland street , reaper and a few other shows.
Once ten launches their third channel all the networks will have a dumping ground for programs that didn’t rate well !
I’m in a Prime area. I agree with all comments below. Media in this country is a joke!!
Why can’t the Government intervene here. Oh, I forgot, they are a joke too.
I was so looking forward to this new station starting up in regional vic, not a word from Prime! A lot of shows I really wanted to watch. Not going to happen now – so its back to the internet…
@Cookie – the list is endless. ONE HD and GO! were not everywhere when they launched and are still not available in all areas. 50 years after Seven started it’s still not in places like Alice Springs.
Thanks David for the reply.
However I must say that it wasn’t announced to Any Tasmanian media (I should know I’m one of them) – It would appear the Dec 1 start date only made it into the news on the mainland … The news item came through to Tasmania via AAP and appeared in all three Tasmanian newspapers last Saturday (I think it was Saturday, maybe Friday). Southern Cross has made no announcement here that it would be delayed until Dec 1.
After the ONE debacle I wonder why? (yes I’m being sarcastic).
7QLD have 7Two which includes Cairns, Townsville, Mackay, Rockhampton, Wide Bay, Sunshine Coast & Toowoomba.
Tas has been reported in the press as Dec 1 via Southern Cross along with Darwin & Alice Springs (SCTV Central).
The Canberra Times reported that 7TWO will not start on Prime until at least January. I have heard talk of Dec 1 but it is not confirmed.
Daniel, as the article indicates it is likely these affiliates will pick up eps mid-season wherever they are on 7TWO but we’ll need confirmation of that once a date is announced.
How can you launch a new TV station that doesn’t start screening everywhere at the same time yet features shows that loyal Seven/Prime viewers still want to watch? We live in a Prime regional area But Prime didn’t start 7TWO today. So how and when do we ever catch up on seeing this week’s episodes of Ugly Betty and Heroes? Thanks Prime! How hard is it to flick a switch and take what is coming from Sydney anyway?????
Oops mean’t i’m not stupid … doh! Someone would think I work for a television network making comments like that.
No i’m stupid but I’m assuming from what everyone is saying that Tasmania is not receiving 7TWO?????
I’m also assuming it’s not just Tassie, it’s all regional centres. Can anyone actually Confirm something?
David do you know anything?
What a complete farce this entire digital television roll-out has been.
Freeview, Free Television Australia and the Federal Government are all duds. Not one of them had the cahoonies to at least come clean and tell these people (including myself) beforehand. What a joke these people are.
Like many others, I’m an in regional Victoria, so making do with Prime. When Prime does start to broadcast 7TWO, will they make up the episodes they missed, or start part-way through the season?
The bit-rate looks higher than it was the other day, which is good to see, now if only GO! would follow suit.
The water mark is pretty big though, and comes in quite a bit from the right.
Power Rangers is on 830am tue to fri!
They have won me.
It should be on twice a day!
I’m in regional vic = prime. will be downloading these shows direct now.
their silence on this shows contempt for people in regional areas.
Well my ugly nasty letter of complaint is under way. I will have it finished and sent off to Prime in the morning. Prime you are a disgrace to FTA TV. At least SC gave its viewers information. You give us a blackout. NBN is better than you now because they let GO! come when it was launched. Unfortunately i will still watch your dreadful network because you carry the Channel Seven shows i love to watch. Shame on you Prime. Shame.
We dont want re-branding we just want it as is.
A couple of questions for Prime and their advertisers – when are the new seasons of Heroes,Lost etc released on DVD /Blu-Ray?What’s that internet address where you can download these episodes?
Bizarrely the Fed Government is more concerned with the Anti – Siphoning list than delivering services to all Australians.
No new service should start in this country until it can be broadcast to all regions with no exceptions from launch.
Wonder what freeview have to say on this…..2 out of 3 new digital channels that have failed to launch for regional viewers simultaneously with capital cities.
Prime = fail.
one word : Reaper!
Prime – everyone knows you are really “Seven” with “Prime” promos & IDs. what’s the big deal. You are already transmitting the same programming on four different channels in southern NSW (well at least Wollongong-south) and you used to carry a straight-through feed of 7HD, so what’s the problem? Your silence is deafening.
Prime is really stuffing this up for us. When all the 7TWO-exclusive shows air, we are going to miss out! And Prime even advertised 7TWO! Not directly in advertisements, but in cross-promotions on Seven News and that sort of stuff.
Get your act together, Prime, or people are going to source their TV shows from somewhere else.
Currently watching the Jackson concert on 7TWO. Having seen the Whitney Houston recent interviews, one has to wonder how many drugs she was on during the opening number!
Apart from Lost, this channel offers nothing in the way of entertainment to me, and many people I’ve spoken to. It’s too broad.
It’s a shame they weren’t a little [read: a great deal] more creative with the name. GO!, as silly as it sounds, at least rolls off the tongue and has a unique name and people know what you are talking about. 7TWO does not.
Just wondering, is 7two going to be the same feed – both content and adverts – in all five capital cities?
Suspect Austar will sync when Prime does. Robert Carlyle is possibly from 24: Redemption or the miniseries The Flood.
7TWO is on in Reional QLD, well I’m watching at the moment in Rockhampton.
I am receiving the channel through my DVR tuner, but I can’t get it through my Austar MyStar terrestrial tuner? Why won’t Austar allow us to watch the channel from the start? It was the same thing for GO!. Although, they allowed us ONE. It doesn’t make sense.
Thanks, so Much, Prime… You let 7HD Through (With 7HD Branding during the day), Why not this!?
Should have been here 11 months ago….
What I did notice in the time before 12 noon they endless ran the promo loop and then the intro included the same loop! really if you didn’t see it in the previous hours!
BTW was it just me or did anyone else notice Robert Carlyle from the new StarGate Universe or was he on there for another 7TWO show? Or could 7 be planning to air SG: U at a later date?
One thing GO! is lacking is much cross promotion with the main Nine channel.
Poor Tasmania.
Prime you have pretty much ruined all the new season shows and others by this delay. Viewers will pretty much see this as Un-forgivable considering how long you have already had to put in place the neccessary measures for this channel to go to air. And yet it’s been 2 weeks and we still have nothing? So what if you want to brand it your own, let the channel through for now and make the changes you need and put them into play later on. Doesn’t mean you have to cut the entire channel… Grrrrr
Its about time,seven