All Stories Feed“You Blogged. We Listened.”
TEN’s on air advertisements for The Office say it all.
“You Blogged. We Listened” it says.
TEN has acknowledged the growing importance of social networking and new media in advertisements for The Office, which responded to ongoing requests to give the US sitcom an earlier timeslot.
The ad for the upcoming episodes, which will air Tuesdays and Thursdays at 8pm in December, said:
“I need my office fix” jenniferm
“Very unfriendly timeslot” -holly go-lightly
“why is the office on so late?” -nathans1
“I wish they would air more of the office” -kayzpal
TEN continues to show it is the network that pays attention to the voice of its viewers.
- Previous post: Governor’s play for love
- Next post: Benaud plays on with Nine’s cricket
9 AM The Best show on TV. Original as Ch: 10 has 2 of the best Journalists asking the real questions with the funniest wit, that are the down to earth. Presenting people, topics and subjects that the other airheads (CH: 9, 7) can’t understand. The infomercials are unfortunate, but that’s commercial TV. They have the most honest, funny, intelligent, informative and educational show on TV. David and Kim are the Show. Dave is cool, (probably sexy to women viewers) and Kim unpretentiously: intelligent, witty and so sexy. Both have substance that is rare on TV. Yes they aren’t shallow or superficial. Without either one of them the dynamics are lost. Time to turn off the other morning brain dead shows – Kerry Anne (right wing and stoned all the time) and the other Air heads (can’t spell IQ between them), are just that. Air Heads. It’s a breath of fresh air to have the truth on TV. More Dave and Kim 9am.
Yes, Stan, I know – that was my point. Sarcasm doesn’t come across as well in print!
Its better getting the dvd from America . I think this is one of the shows they spilt into 2 releases for one season .Season 3 , Season 3 Part 2 I think it was .But if you get the dvd from America its the complete season in one release. Obviously they are over marketing in Australia and trying to make more money off it.
Channel Ten might say they listen to their viewers but they only have done it , going to do it from Dec 1 . So they take requests for Summer only !
I wish they’d bring back The Ronnie Johns Half Hour… or at least play some re-runs….
It’s about time in truth…
Geez, Birddoggy (12:29pm). Who do you think pays their bills?
I hate to be cynical but it reminds me of when commercial radio stations play song requests. They clearly only play the songs they want to play to fit their radio station demographics and then read out listeners names who requested their songs. They never mention all the hundreds of people who requested songs that they have no intention of ever playing
Yay thanks ten
Don’t watch it but nice to see Ten is listening to viewers…or should I say bloggers
Oh if you are listening ten… One SD! Ten HD! How can you have your flagship channel in SD in 2010?
29 Nov – 6 Feb
When does non ratings period start and end? If a show doesn’t do that well initially they wont pull it will they? It’s summer TV after all.
Ten haven’t used that sky blue colour in their on-air promotion since January 2008, I believe.
Another example of them paying attention to the viewers was Supernatural. Admittedly it annoyed the hell out of us with it’s programming for it but they actually read the channel Ten forums and saw the majority of people were unhappy with the timeslot and so they waited until they could get a better one. For a while there I’d started to hate Ten but now they’re slowly bringing me back. It’s definately the station I watch the most.
I have just ordered Season 5 on Amazon – will arrive in time for Christmas. Ten can go to hell.
people power!
Listen now …. Show it in HD!!!
I agree with the others who say this will probably last about 2 weeks and then disappear again, it never gained an audeince in the first place – for a reason no doubt!
Shame they didn’t start doing this in season 2, as season four and five had a massive decline in quality. Its still better than 90% of the crap on primetime television though. Will the 2.5 men lovers enjoy this? Probably not.
Nice spin on that,be showing during non-ratings period.Good for people who enjoy this low rating program
Ive just reached the end of Season 5 so this is great timing .
But The Office has long seasons so are we sure they will keep it at that time til the season finale episode ?? Probably not !!
@ozzzie, it’s up to you if prefer shows without laugh tracks but there no need to criticise people who do like them.
Ahahahahaha and then the Office will rate bad and TEN will take it off in two weeks and then everyone will yell at them on the internet and the whole cycle will repeat again.
Yeah right. Who blogged – their advertisers? That would be how they listened to, not the viewers.
Great idea! Extending 7pm project for an hour mon and fri over Summer is also something suggested on blog spots.. should allow some more substance…. hope it works
now lets hope 7 also listen to blogs and air 30rock at a decent timeslot. they should put it on 7.30-8.30 mondays instead of gary unmarried. that show is the most cringe-worthy show i have ever seen and it makes rules of engagement seem like comedy gold. gary unmarried belongs in late night or daytime television, not in primetime.
then again, all the less educated people will lap up a comedy with a laugh track telling them when to laugh instead of listening to the actual dialog and laughing at their own discretion.
Well it’s a stronger claim than the Spearman Experiment’s “You voted…we listened”.
Ofcourse, they wait until the non-ratings period
Haha, I think they missed the boat on the opportunity to see healthy audience numbers. Then again, this show routinely beats CSI in the demos in the USA with less than half the number of total viewers.
After closely watching the UK version I just couldn’t get into this. But seeing how well it’s done in the US I suppose I’ll give it another go. I’ll give props to TEN for persisting.
Thanks Ten. I hope it works for you.
They “listen” to blogs now? Is that the same reason Rove ended?
Yeah saw the ad last night, and thought good on em. And so they should listen to us. Now just hope they don’t change their minds if it doesn’t get the numbers they want. Let it grow, and it can hardly do worse than some of the stuff they already put on.
A definite smart move by Ten.
Outside of the ratings period, who cares when they program it since nobody is counting the numbers?
If only they would listen about advertisments and their apparent volume (if its the compression, decompress them, if its volume then lower it) or when i get a DVR i will fast forward them without reservation (its just as easy to FF as it is to turn down the volume), and those damn annoying promos during the credits (esp when they interfere with special credits).
David – really? I’m putting my money on this just be an advertising strategy.
@Whoops – What is their line going to be when it doesn’t perform and they yank it off air again????
The Office didn’t perform so we yanked it off!
“That’s what she said!”
They listened by putting it on in an earlier timeslot over summer when audience numbers are generally down. Not much risk in that. Are they at least starting with a new season so people aren’t thrown into already progressing stories?
Will this last longer than 2 weeks? I wouldn’t put money on it but lets hope so.
If TEN show The Office patience and respect I will stop seeing the show elsewhere; of course I have already seen up to the current US episode in Season 6 – but if they can catch up by Season 7 I will gladly watch on TEN. I’m still going to watch the episodes at 8pm anyway because the show is so rewatchable and makes me laugh so much, so really no loss to me; its just nice to have it on at an early time!
Good on em.
it’s also a quiet challenge I bet.
You blogged.
We listened.
Now You watch it in decent numbers.
Oh yeah they are so in touch! What is their line going to be when it doesn’t perform and they yank it off air again????
Genuine attempt or opportunistic marketing around xmas/summer when people generally feel good anyway. yes, I am very cynical.
fully! prob read from this site too, i have heard so many ask for it 2 b earlier.
ten listened to us about idol and moved it and listened to us about bringing burn notice back and they did