Australia’s Got Talent outplays MasterChef
I see you Matt Preston and I raise you one piano-playing child protege....Seven's talent show beat TEN's cooking show last night.
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I see you Matt Preston and I raise you one piano-playing child protege….
These are the moves that TV execs will be mulling today after Australia’s Got Talent beat MasterChef Australia last night.
Seven’s talent show pulled an impressive 1.5m viewers for its first semi final, beating TEN’s cooking show on 1.46m and Nine’s Top Gear with 1.27m. Having watched its factuals lose to the culinary juggernaut it actually managed to beat it with a little showbiz.
The fact that Seven’s show scored a higher average across its 90 minutes against the 30 minute cook-off is even more significant. This year Seven had hoped to kick the show up a notch and it has succeeded in doing so, including with less pre-production time to find its annual contestants.
Both shows are produced by FremantleMedia Australia which is a good return for the company so long as one show doesn’t wind up helping to kill off another. Whether the ‘re-plating scandal’ has contributed to MasterChef‘s defeat is still unclear.
Melbourne remained the strongest market for both shows.
Seven won the night with its news / current affair hour also doing good business. There was, however, a significant drop from Talent to Grey’s Anatomy, which had to settle for 953,000.
TEN still did good business with NCIS (1.42m), Bondi Rescue (1.32m). But Neighbours was under 600,000. TEN will soon be forced to address its 6pm lead-in with the same vigour it brought to 7pm.
On Nine Survivor was 971,000.
ABC2’s Dirty Jobs ranked an impressive 199,000.
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- Tagged with Australia's Got Talent, Bondi Rescue, Dirty Jobs, Grey's Anatomy, MasterChef Australia, NCIS, Neighbours, Survivor, Top Gear
55 Responses
It is of no surprise to me that Australia’s Got Talent beat Masterchef all you have to do is look at Bobby Andonov and the piano kid to see why.
I really don’t know what all the Jonathon hate is about. He’s a great cook and a perfectly nice guy, from what I can tell. As for the ‘eliminator’ thing, what about Julie from last year? She was constantly up for eliminaton but she ended up winning the thing and Jonathon is way more competant than her, that’s for sure.
@David
TEN advises it won the head to head half hour against AGT (19:31 – 20.07).
36 minutes is considered half an hour by TV networks? Great, no wonder shows run late…