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Seven holds ratings crown at 2011 halfway mark

Despite a close ratings tussle for Week 28, Seven emerges the victor, now having a clean sweep with 20 out of 20 survey wins.

At the halfway mark of the year the Seven Network continues its record run.

In a clean sweep it has now won 20 of 20 survey weeks for the year, dominating in every demographic and Total People. It remains the strongest run the network has ever enjoyed.

Last week Nine was hoping for an upset on the back of the State of Origin, The Block and an EJ Whitten Legends Game.

It was a case of close but no cigar, following a neck and neck battle with Seven through the week. By Friday morning Nine was in front by 0.1% in Network shares, but Seven bounced back with big wins on both Friday and Saturday to take the week. On Saturday night Nine’s Water Horse movie bombed with just 371,000 viewers at 7:30pm, sealing their fate.

Seven also has an unprecedented victory in winning all three State of Origin weeks this year.

But nobody can deny Nine’s record ratings for the State of Origin, an impressive 2.47m viewers. Nine’s strategy of coding The Block separately also sees its top audience at 1.47m (as opposed to an average of of 1.3m the previous week).

Seven’s best for the week was Downton Abbey (1.62m) and Australia’s Got Talent (adjusted to 1.56m after coding errors).

For TEN MasterChef‘s biggest audience was an excellent 1.72m on Wednesday (against State of Origin no less) way out in front of Bondi Vet on 1.02m. At the halfway point of the year TEN says its network share in Total People is up 0.7% (from 6pm-10:30pm).

Seven’s rating glory also sees 7TWO in front as the leading multichannel.

Here’s how they stacked up in Week 28:

Network:
Seven: 29.7
Nine: 27.6
TEN: 22.4
ABC: 13.6
SBS: 6.7

Primary Channels:
Seven: 21.8
Nine: 21.4
TEN: 16.7
ABC1: 10.5
SBS1: 6.0

Multichannels:
7TWO: 4.3
GO!: 3.8
7mate: 3.6
ELEVEN: 3.6
GEM: 2.4
One: 2.1
ABC2: 1.8
SBS2: 0.7
ABC3: 0.6
ABC News 24: 0.6

Nine won 16-39, 18-49 and 25-54.

Seven won Sunday, Tuesday, Friday and Saturday. Nine won Monday, Wednesday and Thursday. TEN bettered Seven on Wednesday and Nine on Saturday.

Seven was first in Melbourne, Adelaide and Perth, Nine was victorious in Sydney and Brissy.

Top 100
Rnk Description Stn Network Sydney Melbourne Brisbane Adelaide Perth
1 State Of Origin Rugby League Qld V Nsw 3rd – Match Nine 2,475,000 1,086,000 340,000 905,000 67,000 78,000
2 Masterchef Australia Wed Ten 1,726,000 409,000 664,000 242,000 203,000 207,000
3 Masterchef Australia Thurs Ten 1,638,000 383,000 592,000 293,000 174,000 195,000
4 Downton Abbey Seven 1,624,000 430,000 536,000 299,000 173,000 186,000
5 Masterchef Australia Mon Ten 1,590,000 397,000 580,000 260,000 177,000 176,000
6 State Of Origin Rugby League Qld V Nsw 3rd – Post Match Nine 1,569,000 619,000 168,000 684,000 55,000 43,000
7 Nine News Sunday Nine 1,564,000 530,000 455,000 293,000 170,000 116,000
8 Masterchef Australia Sun Ten 1,560,000 427,000 503,000 283,000 191,000 155,000
9 Australia’s Got Talent-Tue Seven 1,556,000 484,000 410,000 291,000 187,000 184,000
10 Seven News – Sun Seven 1,554,000 333,000 483,000 338,000 159,000 241,000
11 Masterchef Australia Tues Ten 1,500,000 428,000 462,000 267,000 160,000 182,000
12 State Of Origin Rugby League Qld V Nsw 3rd – Pre Match Nine 1,496,000 627,000 259,000 611,000 *** ***
13 Dancing With The Stars Seven 1,476,000 401,000 402,000 339,000 162,000 172,000
14 The Block -Mon Nine 1,470,000 416,000 510,000 292,000 131,000 121,000
15 The Block -Wed Nine 1,390,000 336,000 465,000 315,000 131,000 142,000
16 The Block -Tue Nine 1,372,000 380,000 432,000 279,000 155,000 126,000
17 Seven News Seven 1,348,000 322,000 382,000 261,000 160,000 223,000
18 The Block -Thu Nine 1,291,000 361,000 465,000 236,000 113,000 116,000
19 Today Tonight Seven 1,239,000 318,000 339,000 227,000 148,000 207,000
20 Seven News – Sat Seven 1,225,000 303,000 311,000 257,000 122,000 232,000
21 Winners & Losers Seven 1,209,000 343,000 385,000 192,000 139,000 151,000
22 Nine News Nine 1,185,000 335,000 379,000 268,000 110,000 93,000
23 The Block -Fri Nine 1,179,000 323,000 382,000 266,000 116,000 93,000
24 A Current Affair Nine 1,101,000 332,000 339,000 242,000 106,000 82,000
25 Better Homes And Gardens Seven 1,062,000 297,000 343,000 202,000 113,000 107,000
26 The Amazing Race Australia Seven 1,032,000 271,000 344,000 167,000 110,000 141,000
27 60 Minutes Nine 1,024,000 245,000 360,000 182,000 104,000 131,000
28 In Their Footsteps Nine 1,023,000 309,000 321,000 202,000 93,000 98,000
29 Home And Away Seven 1,019,000 278,000 259,000 213,000 129,000 141,000
30 Bondi Vet Ten 1,019,000 306,000 241,000 212,000 126,000 133,000
31 Nine News Saturday Nine 1,014,000 257,000 375,000 214,000 110,000 58,000
32 Hot Property Nine 973,000 310,000 359,000 142,000 90,000 72,000
33 Masterchef Australia – Masterclass Ten 963,000 229,000 372,000 202,000 100,000 59,000
34 The Big Bang Theory -Mon Nine 945,000 302,000 272,000 203,000 70,000 98,000
35 Can Of Worms Ten 924,000 238,000 310,000 159,000 106,000 111,000
36 ABC News ABC1 923,000 257,000 291,000 131,000 104,000 141,000
37 Highway Patrol Seven 918,000 233,000 320,000 120,000 126,000 119,000
38 Rescue Special Ops -Ep1 Nine 891,000 279,000 253,000 159,000 110,000 90,000
39 Law And Order: SVU Rpt Ten 881,000 258,000 252,000 164,000 104,000 103,000
40 Border Security – Australia’s Front Line (R) Seven 880,000 249,000 259,000 170,000 70,000 132,000
41 Seven’s AFL: Rnd 16: West Coast Vs Geelong Seven 870,000 10,000 460,000 9,000 147,000 244,000
42 Merlin Ten 855,000 272,000 203,000 143,000 109,000 129,000
43 Offspring Wed Ten 845,000 149,000 351,000 108,000 109,000 128,000
44 The Mentalist -Ep1 Nine 835,000 287,000 239,000 147,000 82,000 81,000
45 Rescue Special Ops -Ep2 Nine 830,000 248,000 250,000 140,000 101,000 90,000
46 Border Patrol-Mon Seven 817,000 213,000 256,000 162,000 80,000 106,000
47 ABC News-Sa ABC1 808,000 242,000 250,000 145,000 84,000 87,000
48 Grand Designs ABC1 789,000 239,000 193,000 163,000 90,000 105,000
49 NCIS Rpt Ten 785,000 222,000 187,000 139,000 102,000 134,000
50 Australian Story ABC1 766,000 259,000 208,000 130,000 81,000 87,000
51 Inside The Human Body Nine 752,000 210,000 223,000 138,000 74,000 108,000
52 Taggart ABC1 741,000 221,000 205,000 146,000 88,000 81,000
53 Grey’s Anatomy Seven 727,000 198,000 222,000 130,000 88,000 89,000
54 Australia’s Funniest Home Videos Nine 726,000 219,000 204,000 145,000 79,000 79,000
55 Hawaii Five-O Ten 726,000 200,000 219,000 148,000 75,000 84,000
56 The 7pm Project Ten 716,000 188,000 232,000 142,000 75,000 80,000
57 New Tricks Rpt ABC1 704,000 212,000 187,000 132,000 80,000 92,000
58 Hot Seat Nine 691,000 192,000 209,000 172,000 67,000 51,000
59 Nine’s Live Friday Night Football Nine 687,000 449,000 *** 238,000 *** ***
60 ABC News-Su ABC1 665,000 188,000 201,000 118,000 80,000 78,000
61 Ten News At Five Ten 660,000 196,000 185,000 109,000 73,000 98,000
62 Saturday Night AFL Ten 660,000 82,000 350,000 42,000 101,000 83,000
63 M-Shark Tale Seven 649,000 178,000 193,000 132,000 62,000 84,000
64 Law And Order: SVU Ep 2 Rpt Ten 648,000 196,000 149,000 136,000 89,000 78,000
65 Kingdom ABC1 647,000 188,000 186,000 131,000 75,000 66,000
66 Deal Or No Deal Seven 644,000 161,000 197,000 119,000 75,000 92,000
67 The Vicar Of Dibley (R) Seven 644,000 182,000 152,000 127,000 52,000 130,000
68 Q&A ABC1 634,000 208,000 214,000 108,000 64,000 39,000
69 Gardening Australia ABC1 632,000 181,000 186,000 138,000 69,000 57,000
70 The Footy Show Nine 632,000 122,000 247,000 100,000 97,000 65,000
71 E.J. Whitten Legends Game Nine 624,000 *** 423,000 *** 109,000 91,000
72 Qi ABC1 616,000 188,000 172,000 111,000 62,000 83,000
73 Criminal Minds (R) Seven 613,000 138,000 221,000 66,000 84,000 104,000
74 Media Watch ABC1 603,000 195,000 180,000 123,000 54,000 51,000
75 M-Pirates Of The Caribbean: The Curse Of The Black Pearl Seven 602,000 177,000 184,000 121,000 71,000 49,000
76 World’s Deadliest Roads Seven 600,000 103,000 260,000 58,000 83,000 96,000
77 The Mentalist -Ep2 Nine 598,000 200,000 177,000 90,000 81,000 50,000
78 Seven’s AFL: Rnd 15: Collingwood Vs Hawthorn Seven 586,000 31,000 372,000 2,000 95,000 84,000
79 Four Corners ABC1 585,000 193,000 176,000 100,000 49,000 67,000
80 Q&A: Stopping The Boats ABC1 584,000 166,000 238,000 94,000 46,000 40,000
81 Leaky Boat ABC1 582,000 180,000 227,000 94,000 37,000 44,000
82 Castle (R) Seven 554,000 178,000 175,000 131,000 *** 70,000
83 Spicks And Specks Rpt ABC1 551,000 112,000 198,000 45,000 94,000 102,000
84 NCIS: Los Angeles Tues Ten 546,000 152,000 147,000 82,000 85,000 80,000
85 Midsomer Murders Rpt ABC1 540,000 160,000 146,000 127,000 63,000 44,000
86 7.30 ABC1 537,000 154,000 158,000 90,000 64,000 72,000
87 Criminal Minds-Ep.2 (R) Seven 532,000 144,000 187,000 54,000 64,000 83,000
88 Law & Order: Criminal Intent Ten 499,000 144,000 161,000 72,000 65,000 58,000
89 Desperate Housewives Seven 498,000 142,000 183,000 70,000 51,000 53,000
90 Teen Wolf Seven 492,000 160,000 152,000 55,000 48,000 77,000
91 Crownies Teaser ABC1 489,000 135,000 129,000 109,000 54,000 63,000
92 Collectors ABC1 471,000 120,000 146,000 88,000 75,000 41,000
93 Nine’s Sunday Football Nine 470,000 302,000 *** 168,000 *** ***
94 The Young Ones ABC1 468,000 140,000 143,000 81,000 45,000 60,000
95 Catalyst ABC1 465,000 123,000 141,000 92,000 44,000 64,000
96 Foreign Correspondent ABC1 465,000 126,000 130,000 93,000 53,000 63,000
97 Getaway -Sat Nine 460,000 118,000 179,000 68,000 54,000 41,000
98 Hustle ABC1 454,000 131,000 123,000 91,000 55,000 54,000
99 Criminal Minds-Late (R) Seven 453,000 131,000 144,000 62,000 59,000 57,000
100 Two And A Half Men -Wed Ep1 Nine 452,000 197,000 55,000 165,000 23,000 12,000

Week 28

31 Responses

  1. Just looked at my EPG, and it looks like The Block is now on Sundays as well where the rooms will be revealed and judged, and a challenge will now be on Monday. No doubt Nine want to extend their good ratings to Sundays as well.

  2. @bettestreep2008
    This report is for the week, not for the first half of the year.
    Nine’s Tuesday will take a lift, Top Design and Top Gear will pull them back but still an oppotunity missed for Nine by not winning the week.

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