Nine News to refresh graphics

By David Knox on January 11, 2012 / Filed Under News 51

EXCLUSIVE: Nine News will refresh its graphics next Monday.

The new look features shimmering opening titles with a rotating, animated globe.

The Sydney Harbour Bridge and Opera House feature in the Sydney titles, with other new titles to feature in all markets from 6pm Monday, January 16.

There’s a strong use of white and bigger fonts in some of Nine’s transitions as well as Twitter details of reporters and presenters.

Looks pretty good….

51 Comments »

  1. Corey January 23, 2012 at 6:56 pm -

    I think Nine’s new broadcast design package is a significant improvement opposed to last years – especially in regard to lower thirds, using white is a better alternative than over using red in their overlays (reminding me way too much of Seven networks signature colour). I’m glad they’ve brought back their globe, but overall I still think it doesn’t compare to the professionalism found through their graphics around 2005. I think blue and gold looked much better. See youtube.com/watch?v=6u9T6rVg6Cs

    In regard to 7 News’ broadcast design, there’s somethings I like – such as their main titles (‘glassy’ Seven logo on main title), however, I really think using fonts ‘Arial’ and ‘Impact’ on banners is, well, unprofessional – and I think they clash a little. Ultimately, their (seemingly short lived) design package from 2010 seemed to compliment the sharpness of their main 7 logo and made the network more professional. I much preferred it. See: youtube.com/watch?v=sVNm8BjRHYU

    And as far as content goes (aside from graphics), I think I agree with a few people that ABC are the only ones delivering a professional bulletin on FreeTV (possibly SBS, I haven’t watched their bulletin).

    Thoughts? I know just someone has to disagree with me…

  2. Tristan January 19, 2012 at 1:55 am -

    A few simple tips for nine’s success;

    1) Use quality experienced reporters & presenters that look and sound mature (not necessarily barby dolls with fake voices they would never use in real life conversations); N.B: a great new find for Nine is Deborah Knight from network ten for example.
    2) Provide quality stories that really matter to viewers (avoid tabloid journalism);
    3) Strangely I find the graphics from about 2000 to 2002 for National Nine News were better looking than the graphics applied now. Water marks are too big & they don’t even bother to apply a date any more to the news graphics which added a subtle individual touch to each days news.
    4) After living in Perth for a year, they really need to invest money into the nine news service in Perth ( I understand it is owned and operated by WIN), but seriously you need to spend money to make money). They just did a slight upgrade to the studio and it’s still a Shocker! Most reporters look like cadet journalists. Seven is the people’s choice with Rick & Sue presenting.
    5) What made Brian Henderson & other News readers of his stature so successful was the ability to actually engage in a conversation style with the listener, while at the same time speaking with authority. Also, I miss the cliche good news / comedy story that used to make you feel good or have a little giggle after the weather was presented. Brian did a good job of that to…
    6) I suggest ACA be replaced with a Today style format in the evening with people sitting on a couch discussing a few relevant issues, rather than the trash we have been fed for the last 15 + years. The project on ten is doing a younger version of it already, albeit behind a desk.

  3. James January 17, 2012 at 10:06 am -

    i really liked it !! And welcome back Peter Overton and the gang!

  4. Dave January 16, 2012 at 6:05 pm -

    first look tonight. unfortunately it looks like WIN TV didnt get any graphics beforehand and covers up some of the text with their huge logo

  5. Michael. January 15, 2012 at 9:37 pm -

    Great work, looks fantastic!!!

  6. Toniosco January 13, 2012 at 4:10 pm -

    Look. Nine news, Seven News, there both pathetic. Not long ago Nine news was coping every single move made by Seven, from Sunrise, to how the presenter sat, to the timing of the opener on weeknights. They are both souless, pathetic news services that truely do not inform. We are all dumber at 6.30pm for having watched these services. Not smarter or more informed, but dumber. Who the hell cares about graphics, how the colours look, where the globe is, the new dots. It’s all so sad and pointless. Those with souls and purpose choose to watch ABC or sbs. These are respectable forms of nightly news in this Coutry. Seven and Nine are pathetic. They strive to be more like commerical American networks. Do you think they care about you (the viewer?) No. They hate you. they just want you to watch their network news. Go get a life people. Go for a jog. open a paper.

  7. William January 13, 2012 at 3:51 pm -

    Who approves the changes anyways? I get that people are small minded and can be sucked in with pretty colours and moving graphics. Its pathetic. content is what counts! it is a pity that ABC and SBS arent the most watched.

    A minority watch these channels, so Q: does that mean a minority of people out there are not deluded and sucked into the B S? and actually appreciate good news?…Shock…Im a graphic designer by the way!

  8. Deano sydney January 12, 2012 at 11:40 pm -

    What are people doing watching commercial tv news nine and seven. Both garbage news want news watch ABC. The ony true news service which delivers news.Nine news new logo looks stupid why do we need sydney plastered all over the graphics its the bridge and opera house we all know where that is doh doh doh. Just shows the intelligence or lack of , of nine news viewers

  9. SR Queensland January 12, 2012 at 9:03 pm -

    Kenny, you are embarrassing yourself. Nine News Won in Sydney in 2011 and is still flogging 7News Sydney on a weekly basis. Last night wasn’t a strong night for all non ratings programs but I feel sorry for 7 so i think they deserve 1 win :)

  10. Knowfirst January 12, 2012 at 4:31 pm -

    Poor old deluded Kenny – Nine News won Sydney in 2011, Nine News will win Sydney 2012.

    Chris Bath is going down the gurglar, and Mr Personality Plus Ferguson is no answer.

  11. Kenny January 12, 2012 at 2:31 pm -

    …and for those who don’t know where that bridge and that building are, we have to add a hideous red stripe with “Sydney”. Just like I have to be told the name of the program I’m watching and that it’s “Now”.

  12. Al January 12, 2012 at 1:21 pm -

    I wonder what WIN will do in Adelaide and Perth? I noticed at Christmas in regional SA (on “proper” WIN in Mount Gambier) that they now call the Adelaide 9 news “WIN National News” and do a dodgy cover up of the dotty 9 news logo at the bottom right of the screen, but not from the titles etc. – so a normal WIN half-a*sed job. They remind me of the Simpsons “If you cut every corner things are really not so bad…” :P

  13. Kenny January 12, 2012 at 12:53 pm -

    @SR Queensland – “this should be the last nail in the coffin for 7News Sydney”
    Um, well, looking at last night’s figs. I’d say quite a few nails are needed by Nine, at least in Sydney, Brisbane, Adelaide & Perth.

    Seven News Network 7 1,220,000
    Sydney Melb Brisbane Adelaide Perth
    290,000 294,000 256,000 139,000 241,000

    Nine News Network 9 907,000
    255,000 336,000 174,000 71,000 71,000

    …but then, none of these programs can call themselves “news”. A thousand killed in The Philippines floods but not one mention on either 7 or 9. Lead stories are about some bogan’s dog being tossed out of a window. The dog did survive quite well, by the way. Thank God for ABC24 and SBS.

  14. James January 12, 2012 at 9:08 am -

    Does anyone know when The Today Show will be getting their new set ?

  15. timmy January 11, 2012 at 9:47 pm -

    @Chris R – spot on! You want facile news? We got it! (applies to Seven and Ten equally as well). I wish ABC/ABC News 24 had a 6pm bulletin.

  16. deedeedragons January 11, 2012 at 7:17 pm -

    It looks too busy.

  17. Sarah January 11, 2012 at 6:57 pm -

    Awesome design! Great work! :)

  18. Stan January 11, 2012 at 5:26 pm -

    Just some notes about the spinning globe. They finally seem to be using the dotty world in opening graphics that have been part of their studio set for the last couple of years (usually found behind the sports presenter in Sydney, Melbourne & Brisbane).

    Yet, I always laugh when networks like Seven, Nine & TEN use a world globe in their graphics or set. The only countries that should be highlighted in their ‘world’ are Australia & the United States.

  19. Chris R January 11, 2012 at 4:34 pm -

    Yes they can come with as much wiz bang graphics all they want but it still doesn’t gloss over the fact that their content is trivial cr*p.

  20. DanielW. January 11, 2012 at 4:26 pm -

    What happened to good news graphics. They had style and didn’t carry banners over the middle and down the bottom with things like “Tonight on ACA… Bad Neighbours and how to make them stop!” And such large watermarks. We need something that makes the news sound like news and not a program of “Current Affairs”!

    Yes Seven take note. Your graphics are so yesterday and the theme music is from 2005! All other networks have had a good refresh of the graphics and theme music since then!

  21. John from Sunny Coast January 11, 2012 at 2:33 pm -

    They can refresh the graphics all they want, but it’s the news content and delivery that counts. That’s why the ABC and SBS news are still the best by far.

  22. Maev....Sydney January 11, 2012 at 2:15 pm -

    From what I see here….looks a bit too busy…but I do not watch…so does not matter to me really.

  23. SydneyCityTV January 11, 2012 at 2:15 pm -

    Judging by the cap of Sydney’s opener, it looks great! Can’t wait to see it on air. This is how you do graphics. Take note Channel Seven.

  24. SR Queensland January 11, 2012 at 1:57 pm -

    Looks good as always. Good work guys, this should be the last nail in the coffin for 7News Sydney (at least). Can’t wait to see what Perth & Adelaide come up with (if anything).

  25. Number1 January 11, 2012 at 1:53 pm -

    @Tomothy Yer, I know it’s like they took a backwards step, The graphics seven had before the ones at the moment were better than the ones they have at the moment.
    Hopefully seven will change their graphics to something very good better than previous graphics they have had. This month hopefully….

  26. Kev January 11, 2012 at 1:36 pm -

    Now if they’d only refresh the quality of the news reported….

  27. Dan January 11, 2012 at 1:16 pm -

    I hope they’ve turned the volume down on the new ones.

    Every time they throw a super up I duck for cover.

  28. Leith January 11, 2012 at 1:08 pm -

    @John – They Are refreshing them network wide, David mentions that in the article: “with other new titles to feature in all markets from 6pm Monday, January 16.”

  29. Guy January 11, 2012 at 12:51 pm -

    I feel Seven are also going to change their graphics package but Nine are getting the head start on them.

  30. KezzA January 11, 2012 at 12:32 pm -

    Congratulations David, 3 Exclusives in as many days. Well done mate.

  31. TVLover January 11, 2012 at 12:26 pm -

    Nice use of Seven Red. Nine go back to your roots and stop trying to be Seven, you never will be as dominant as them, by copying them, ever again.

  32. tomothy January 11, 2012 at 12:11 pm -

    @Number1: I agree Seven’s graphics are horrible. The old graphics were much better.

  33. Jezza (the first original one) January 11, 2012 at 11:57 am -

    Great graphics….yet still very average content. News should be about content….and not fluff

  34. Linda January 11, 2012 at 11:44 am -

    Wow looks fantastic, must have a really excellent production designer!!!

  35. Knowfirst January 11, 2012 at 11:32 am -

    James – not rumours, Today is getting a refresh.

  36. Dan January 11, 2012 at 11:26 am -

    What they also need to do is get rid off the pointless live croses sure have them on major stories but not on pointless ones like a live cross to ross greenwood about finance or a live cross to some repoters about sales and stop that blatant advertising for the daily telegraph that is in the weather each friday

  37. Armchair Analyst January 11, 2012 at 11:25 am -

    i personally dont have a problem with the Grafix on Tv these days the only network to have cheap looking grafix is sbs sad.

  38. James January 11, 2012 at 10:19 am -

    Plus: I’ve also heard rumours of a new set for the Today Show ! Sounds like a good year for Nine :-)

  39. Kenny January 11, 2012 at 10:12 am -

    “Bigger fonts”. That’s all we need. Let’s hope the globe is turning in the right direction this time, unlike the Sydney opener from the Brian Henderson days when it was turning in the wrong direction.

  40. tmorgan January 11, 2012 at 10:12 am -

    Looks professional. I’ll have to check it out on Monday.

  41. John January 11, 2012 at 9:28 am -

    This is good, but why not refresh graphics network-wide?

  42. GuanoLad January 11, 2012 at 9:24 am -

    A rotating globe on News titles, eh? The more things change, the more things stay the same.

  43. Vanessa January 11, 2012 at 9:24 am -

    I note that Ch 7 have been adding Twitter details of their reporters and presenters.

  44. tomothy January 11, 2012 at 9:20 am -

    David, I like how you have your web address on the image – I guess this is a tounge and cheek poke at Nine for their excessive use of “First on Nine” “watermark” accross the screen.

  45. NJK January 11, 2012 at 9:17 am -

    Looks more cartoonish from the look of that picture you’ve posted…but then that’s in line with Nine News nowadays – almost every story has some ridiculous cartoon graphic with stupid gimmicky bells and whistles.

  46. SEDI January 11, 2012 at 9:01 am -

    Looks pretty good! Next they need to get rid of the vaseline-covered camera lenses and talk-into-a-tin-can audio and they might be decent!

  47. Beej83au January 11, 2012 at 8:37 am -

    It all still looks much the same as it did before, doesnt it?

  48. TvScene January 11, 2012 at 7:45 am -

    It looks fresher and more professional. Seven (and many of its presenters) are looking tired and flat of late. I feel positive energy for Nine this year. We’ll see soon enough!

  49. Number1 January 11, 2012 at 7:44 am -

    It shouldn’t be Nine that are changing their graphics it should be Seven, their graphics are terrible and are really cheap, Please Seven Change your graphics!!

  50. Knowfirst January 11, 2012 at 5:19 am -

    And no doubt the owned and operated NBN News will still look like something from 2002….. lol

  51. Evan January 11, 2012 at 4:57 am -

    Let’s hope their cartoon-like bouncy subtitles (as used when audio/accent isn’t clear) is removed.

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