For the first time this year Nine won the weekly demos ahead of Seven.
But it was another win for Seven in Total People in the second week of Easter non-ratings.
Most commercial networks were dominated by reruns and “filler” content last week. It was the calm before the storm.
Seven Network won with 28.5% over Nine 25.5%, TEN 20.3%, ABC 19.1% and SBS 6.7%.
Seven’s primary channel was 20.7% then Nine 18.6%, ABC1 14.5%, TEN 13.9%, SBS ONE 5.6%.
Seven News was the week’s top show with 1.28m viewers. New Tricks on ABC1 last night pulled a bigger audience than anything Nine or TEN averaged all week, with 1.2m viewers. Nine News was best for Nine with 1.13m, The Biggest Loser topped TEN with 1.01m and Who Do You Think You Are? on SBS ONE was 519,000.
7TWO was 4.2% followed by ELEVEN and GO! both on 3.8%, 7mate 3.5%, Gem 3.0%, ABC2 2.9%, ONE 2.5%, SBS TWO 1.1%, ABC News 24 0.9%, ABC3 0.7%.
Nine won 16-39, 18-49 and 25-54 demos.
Seven ranked first in all cities except Sydney which fell to Nine.
Seven won Sunday, Tuesday, Thursday, Friday and Saturday. Nine took out Monday and Wednesday. TEN bettered Nine on Tuesday and ABC beat TEN on Monday, Friday and Saturday.
Official ratings resume from today with heavy-duty artillery firing from all corners.