Former NewsLifeMedia Commercial Director Zara Curtis has been appointed General Manager of Spring.
Spring was launched in September 2011 to produce advertiser-funded and multi-platform projects for broadcasters, as a stand-alone arm of FremantleMedia Australia. It’s a Knockout was its first project to air so far.
Curtis has more than 18 years’ experience in media, brand marketing, digital and advertising sales. She was also at ACP Magazines for more than 10 years, holding a number of senior sales positions.
FremantleMedia CEO Ian Hogg said: “Zara’s track record in the media industry, and especially in the magazine sector, is second to none. Her depth of experience in building and managing relationships with agencies and clients will be invaluable for Spring’s development, as will her flair as a future-thinker.”
Curtis added, “With access to some of the best TV production and digital talent in the country, Spring is uniquely positioned for success.
“I’m really excited about driving the mulitple business models Spring can offer and working with Australia’s foremost TV producers, media agencies and media companies.”
She joins Spring in mid-July.