Entries open for ASTRA Industry Excellence Awards 2013

Entries are now open for the 2013 ASTRA Industry Excellence Awards, recognising individuals, channels and agencies  within the Australian subscription TV industry.

Winners will be chosen from nine categories and announced at the ASTRA Conference on Thursday March 14 at the Sydney Convention and Exhibition Centre.

Petra Buchanan  CEO of ASTRA said, “Creativity and innovation are the mainstays of the subscription television industry in Australia. ASTRA’s Industry Excellence Awards seek to provide recognition to the talented marketing and communications professionals and the creative campaigns generated in the STV industry.”

The 2012 ASTRA Industry Excellence Awards categories are:
Most Outstanding Marketing Campaign for Subscription Sales or Subscriber Retention/Extension
Most Outstanding Use of Subscription Television for a Consumer Advertising Campaign
Most Outstanding On-Air Program Promotion
Most Outstanding Off-Air Program Promotion
Most Outstanding Channel Image Spot
Most Outstanding Multimedia Promotion
Most Outstanding PR/Communications Campaign
Most Outstanding Marketing Campaign Under $50,000
Most Outstanding Use of Technology

The ASTRA Industry Excellence Awards are judged by a panel of senior STV marketing specialists.
Judges review each entry and assess its merits based on the strength of the campaign strategy, implementation, results and creativity.

The 2013 Conference will highlight opinion from leaders across the industry, allow for discussion and debate through a combination of panel and break-out sessions and provide networking opportunities at the Women in Television breakfast, lunch and cocktail functions.

More information about the 2013 ASTRA Industry Excellence Awards and entry forms are available at http://www.astra.org.au/Astra-Conference/ASTRA-Industry-Excellence-Awards.

All award submissions must be received by 4PM on Monday, 17 December 2012.