SBS TWO to refresh

By David Knox on February 7, 2013 / Filed Under News 23

2013-02-07_1156What does SBS have in store for SBS TWO?

We’ll know later this month.

SBS is planning a new coat of paint to SBS TWO, which has previously been tipped to take a more youthful approach (although that’s purely speculative).

So far the channel is a mix of daytime news bulletins, foreign language content, movies, catch-up and even sport. Its ratings tend to sit just ahead of ABC News 24 and ABC3.

In the Multichannel Survey that TV Tonight ran in November, SBS indicated the following responses:

BRAND IDENTITY:
Documentary, sport, food, entertainment, world cinema/ film (mostly in language), drama

TARGET DEMOGRAPHIC:
Men and women 40+

So what direction would you like to see SBS TWO take?

23 Comments »

  1. SnideAsides February 12, 2013 at 3:50 pm -

    Reality shows from other countries. SBS already has quite a few in their arsenal, and they wouldn’t need to buy too many more to fill an 18-hour day if they still want WeatherWatch for overnights.

    Definitely some other versions of The Amazing Race are a must – Asia most obviously, but the French and Chinese versions are pretty good too from what I can tell – but I’d also suggest some international Survivor seasons and the (incredible) Dutch version of The Mole at the very least.

  2. jimbo k February 8, 2013 at 5:56 pm -

    Currently, on Mondays at SBS2, they have first run of ‘The World Game’ program. They could have a ”sports night” sort of theme on that night to boost the ratings share. Just wishful thinking though, as a sports nut. lol

  3. Mangadude February 8, 2013 at 2:10 pm -

    Like a few others have noted I’d like to see more East Asian content. Currently on Fridays SBS TWO are screening Jackie Chan and Jet Li films. Some of these are absolute classics of the HK Action genre so hopefully they’ll screen more throughout the year.

  4. Butterfly Carnage February 8, 2013 at 8:13 am -

    I don’t understand why SBS don’t enclave their foreign news services (which are great) onto SBS3 (perhaps even 24/7) and free up both 1 & 2 to provide daytime entertainment for the rest of us. Their programming across all their platforms (including NITV) is fantastic, innovative and genuinely alternative. Why oh why oh why can’t we have more? (PS I’m Anglo)

  5. bobmar28 February 8, 2013 at 7:31 am -

    I like it the way it is.

  6. harrypotter1994 February 8, 2013 at 2:49 am -

    Should be show not produce

  7. A. February 8, 2013 at 2:19 am -

    I hope they don’t take away their documentaries. I love those. Although could you emphasise the “SBS” rather than the “Two” . The watermark is alright so don’t change it: even though I’m no fan of such things.

  8. harrypotter1994 February 8, 2013 at 2:15 am -

    I would of thought with the rise in Anime in Australia that SBS would produce more of that type of show.

  9. BigVic February 8, 2013 at 12:04 am -

    Too much cooking on three channels for four nights in a row. SBS, Channel 7 and Channel 10. Thank goodness for Pay-TV.

  10. J Bar February 7, 2013 at 10:51 pm -

    What? That TWO in orange is exactly like 7TWO in orange. Their SBS ONE is lready too similar with the other One. SBS need to focus more on the SBS brand and less on highlighting the numbers.

  11. Andrew February 7, 2013 at 10:34 pm -

    I think SBS needs to stop competing with ABC and the other networks for English-language material and refocus on bringing us the best of the non-speaking world’s television – so more drama and general entertainment foreign-language content on SBS2 would be welcome. Even reality shows like Come Dine With Me Greece which was a fun show to watch.

    There is so much TV produced in other countries not in English that we are just oblivious to… and after all that was part of the reason SBS was set up in the first place. If they want to turn SBS1 into a quasi-ABC then at least turn SBS2 into a truly multicultural service.

    And of course more Eurovision material is welcomed!

  12. friendly croc February 7, 2013 at 9:13 pm -

    Definitely would like to see more quality drama and comedy in languages other than English.

    Even if Homeland never existed, Prisoners of War is a great show in its own right. I’m sure there’s heaps of excellent material out there that we’re missing out on.

    And just as ABC2 is more edgier and quirky than ABC1, it would be nice to see some more provocative or “colorful” programming, from all genres.

  13. William February 7, 2013 at 8:48 pm -

    They need more sport or reruns of sports

  14. jonasboi February 7, 2013 at 8:45 pm -

    can the multi channels please just pick a target audience and stick to that. I am so over shows being bumped from channel to channel.

    foxtel do the same thing and it is freakin annoying.

  15. tomothyd February 7, 2013 at 8:44 pm -

    @Bella: The Amazing Race Asia is a great idea! I was actually thinking reruns of the original TAR. I know that there a a few international TARs, it would be nice to get at least the English language countries seasons, and the non-English if subtitles are available.

  16. R0bberD0g February 7, 2013 at 7:46 pm -

    I would like to see it as a 24/7 news channel like aBC news 24 but in languages other than english.

  17. Secret Squirrel February 7, 2013 at 7:08 pm -

    Please, no more food, shallow travelogues, or twats pretending to be heroes by intentionally putting themselves in danger. Nothing that’s ever been on National Geographic or Discovery.

    I would be happy to see more shows and movies from Asia (esp Hong Kong and S. Korea), Europe, and S. America.

  18. Bella February 7, 2013 at 7:06 pm -

    The Amazing Race Asia would be great.

  19. Dr_Rudi February 7, 2013 at 7:03 pm -

    I wouldn’t mind SBS Two going the World Movies route.

    And I don’t mind @nicks’ idea of travel related programs.

    And an English-language news service wouldn’t go astray either – obviously at times not already covered by SBS One.

  20. Maev....Sydney February 7, 2013 at 6:23 pm -

    I enjoy it just how it is….I watch numerous shows on 32

  21. ohdenny February 7, 2013 at 5:26 pm -

    I’d like SBS Two to have more Asian TV series/movies/etc.

  22. sherlock February 7, 2013 at 4:49 pm -

    I would like to see more Japanese TV series and films. More classics from SBS past.

  23. nicks February 7, 2013 at 3:46 pm -

    Foreign movies,docs,travel related programs..could be foodcentric,or pure adventure like Tropic of Cancer or Bruce Parry’s Arctic.Comedy(or what passes for it here in oz )will fail.I’d expand programming related to Eurovision..it’s turned into a pretty good franchise..might as well wring it for all it’s worth.I wouldn’t mind following Julia Zemiro around Europe for a couple of weeks worth of shows.

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