Currently the Foxtel Go app is available as a free add-on to home subscribers.
But potentially opening up to entire new customer markets, the new offering expands the range of products that have been available through Xbox, T-box and Samsung connected TVs.
The announcement by Richard Freudenstein at the ASTRA Conference today could break the wall of those who have hesitated to have Foxtel installed, or been unable to.
To be known as a ‘Foxtel Play’ subscription, the new offering comes with over 40 channels, no lock in contracts and a range of genre based channel packages starting from $25 per month via the Foxtel Go app.
“Foxtel Play is the next step in the evolution of our entertainment offering. Our core subscription service, which remains the cornerstone of our business, has recently been augmented by a greatly enlarged On Demand offering and, of course, Foxtel Go, both included for residential subscribers,” said Freudenstein
“Foxtel Play develops our “off the box” internet TV products by expanding on the existing Foxtel on Xbox 360 and Foxtel on Internet TV services to provide one Foxtel internet TV offering across multiple devices.
“This is a perfect new way for those people who have not yet experienced Foxtel to enjoy our popular content at flexible price points offering value to suit varying budgets and needs. Foxtel Play combines the ease and portability of internet connectivity with fantastic entertainment to welcome a whole new set of customers to Foxtel.”
From launch Foxtel Play customers will be enabled to receive the revolutionary Foxtel Go, included with their subscription, on their compatible PCs, Macs, iOS and selected android smartphones and tablets showing their entitled channels based on the channels they subscribe to on the Foxtel Play service.
Foxtel Play and Foxtel Go will be available over 3G/4G networks as well as WiFi. Recommended Internet speeds apply. Internet connection required to view Foxtel Play and Foxtel Go. ISP and data charges may apply. Video quality may vary according to 3G/4G and WiFi service. Only available for use in Australia. Foxtel and some services not available to all homes.
Further information including channels and pricing and packaging will be announced closer to launch.