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Arvo change still coming to Seven

Yes The Daily Edition trims to 60 minutes, but that's not all.

dailyed2The Daily Telegraph reports today that The Daily Edition on Seven will be trimmed from 90 minutes to 60 minutes to make way for Seven’s new arvo bulletin Seven News at 4 with Matt White and Melissa Doyle.

TV Tonight reported that one a week ago.

“A one hour show was always the long-term plan,”  producer Sarah Stinson said yesterday.

“When we launched a few weeks back, the extra 30 minutes was to help us establish a presence with live news and information from 3:00-5:30pm, paving the way for the launch of Mel and Matt’s new 90 minute news program.”

Media is also speculating about how Seven will fill 90 minutes of news from 4pm.

But wait ….as I also noted last week, there is “unconfirmed” change coming to the 5-6pm hour.

And last I heard, no changes planned for 6-7 pm, including Today Tonight for the forseeable future.

17 Responses

  1. David, do you know what’s happened to Extra, it wasn’t on today and the news was on instead. Is this a permanent thing or just this week? Thanks

  2. Do children’s tv quotas still exist? The 3pm-4:30pm timeslot used to offer kids educational programs to watch but those timeslots have now been overrun with news.

  3. I too feel that there is too much news on during the day. Especially in Perth where its all delayed. If I want to watch live or breaking news then I rely on ABCNews24 or the local news at the scheduled time.

    I miss not having a good daytime lineup. Especially with Ellen on her US break there leaves little or no new content on tv.

  4. I agree, from 6 am to 6 pm it is almost non stop news, how ever this has happened in the us. where the main channel has became a major news network and there multi channels become drama/teen/kids/sport etc. I think Seven would be great as a news and sports channel, leaving 7two for drama/teen/kids/movies and 7mate for doco’s/lifestyle ets.

  5. News updates after 6pm or 7:30pm for the ABC are recorded after the News service is over. I guess some people actually believe that the news reader stays at the station until late in the evening LOL.

    Some skeleton production/camera crews are there to film for the next day or for late News where it is shown.

    Only major breaking news is actually something with new information. So the comment below is partly right but news items are actively recorded and edited – sometimes 5 minutes be4 the News service ends. So many stories would be new for 5pm and 6pm as well as 7pm News services on the various channels.

  6. As I mentioned somewhere else on this site yesterday, there is way to much news on TV these days, and by 6pm there is no more ‘new’ in the news, as its the same info we heard on Sunrise every 30 mins, then in every other bulletin and news update throughout the day. With that and the Life, Funeral, Death, Income, Pet, Travel, Car and Personal Insurance commercials, the programming is a depressing day of repetitiveness.

    We should be taking a look at line up in the US and UK for inspiration. Channel 5 in the UK as well as other channels show more lifestyle programs, similar to what we get late in the day on 7Two and Foxtel’s various LifeStyle Channels. The US has a variety of talk shows, day time drama and syndicated sitcoms. I would not be surprised if Seven came out with a 24/7 news channel when more digital channels are available yet still retain the number of new services on the…

  7. I was at Ten when they went overboard with News programs about 18 month to 2 years ago. That and some poor programming changes caused the Network to go down hill.

    News is not that cheap to produce either. Takes a lot of staff, not just those you see on air.

    Seven are still no.1 but are in danger of slipping if they overdo News programs etc. Also changing 7TWO is a mistake IMHO. Watch out Seven I don’t want Nine to be no. 1 – they are too much up themselves already, would be unbearable. 🙁

  8. That kind of Tripe TV as I call it is done in the UK where an adult Playschool with 3-4 “hosts” serves as filler programming. Note the brightly coloured sets and nonsensical scripted banter. What they need are cartoons to throw to and it will be perfect.

  9. There isn’t much news, what with continual sport (more time is spent reporting sport than actual news, and as Joe H says “don’t change channels because the next story is out-side Australia!”) and weather up-dates and ad breaks every 4 minutes.

  10. I still don’t understand why Daily Edition needs 4 hosts & then having Mel & Matt both reading the news. This does not seem like cost effective TV.
    @David do you know how Daily Edition rates alongside Nine News Now?

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