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Multichannel Survey: GO! / GEM

TV Tonight puts Multichannels in the spotlight with the top-rating GO! and its sister channel, GEM.

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TV Tonight begins another Multichannel Survey, having published the first some 18 months ago.

All FTA networks were asked to respond to a series of questions on multichannel branding, content and achievements.

We begin today with the highest-rating multichannel, GO!, and its sister channel GEM.

Here are the answers provided by Nine.

GO!

BRAND IDENTITY: Comedies & Movies

TARGET DEMOGRAPHIC: Under 40’s

RATINGS / PERFORMANCE RESULTS: No.1 multichannel in Australia with Total People, 25-54, 18-49 and 16-39

KEY FIRST RUN TITLES: The Originals, Suburgatory, The Bachelor/Bachelorette, The Middle, Auction Hunters , Survivor.

UPCOMING FIRST RUN TITLES: Britain’s Got Talent, The 100 (pictured), Mike & Molly, Almost Human.

RECENT SUCCESS STORIES: ARIA Awards

FIRST-RUN AUSTRALIAN CONTENT: Kids’ WB, Manspace, premiere movies.

CATCH-UP SHOWS FROM PRIMARY CHANNELS: The Block: Fans v Faves.

PREMIUM HD CONTENT: n/a

PLANS OR INTENT TO SWITCH PRIMARY CHANNEL TO HD:  n/a

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GEM

BRAND IDENTITY: Lifestyle and marquee drama

TARGET DEMOGRAPHIC: Women 35+ and Grocery Buyers with children

RATINGS / PERFORMANCE RESULTS:

KEY FIRST RUN TITLES: Major Crimes, Rizzoli & Isles, Antiques Roadshow, Hoarders, Premium HD sport.

UPCOMING FIRST RUN TITLES: 999 What’s Your Emergency, Marshall Law Texas, Longmire (pictured), Golden Boy, Got Home Alive, Trauma Investigators

RECENT SUCCESS STORIES: The Ashes

FIRST-RUN AUSTRALIAN CONTENT: Duncan’s Thai Kitchen

CATCH-UP SHOWS FROM PRIMARY CHANNELS: N/A

PREMIUM HD CONTENT: Sport – Cricket and NRL

PLANS OR INTENT TO SWITCH PRIMARY CHANNEL TO HD: N/A

15 Responses

  1. @Pertinax – I’m also waiting for Nikita & Longmire to return.
    Saw a coming soon ad for the return of Rizzoli & Isles during last night’s repeat of s4ep10. Hopefully GEM will now finish season 4 and continue into 5, since it returns in the US in June.

  2. @aesthetic, Gem used to show NRL games live. Was great. But then all of a sudden they stopped and games are now moved to 1am on Gem. Nine doesn’t deserve any sports coverage. 7 still at least show games live on 7Mate in NSW/QLD

  3. @aesthetic I doubt all the NRL shown elsewhere is live. In Tas, we get the first Fri night game live, the second one is delayed. Sunday is delayed (3pm kickoff, 4pm on TV).
    The AFL is shown into NSW/Qld and generally WA on 7mate.

  4. That’s odd, I don’t recall the ARIA’s being a success for GO! – however, that could be my mind playing tricks on me.

    I’d bet money neither The 100 or Almost Human air on GO! – at least not anytime soon.

  5. The only thing I watch on Go! now is Nikta, no sign of the final season yet.

    Good news that S3 of Longmire is coming (they started repeats again so I was hoping it would be on and Tues. is a much better night than Wed. at the moment).

    I did watch Rizzoli & Isles over summer, when there was not much else on, but they dumped the new eps for repeats.

  6. @JennyW You, Me and millions of others have been asking this for weeks. On the GO! facebook page, they are asked repeatedly when The Originals will be back, but will not answer anyone. I’m beginning to think the have abandoned the show too!

  7. @Bogues GEM plays the NRL (in HD) to the rest of the country. I honestly don’t know why there at least isn’t a replay on GEM at some stage.

  8. Does anyone know when The Originals is returning to GO!? I hope GO! haven’t given up on the show. But I wouldn’t be surprised if they have because they gave up on The Vampire Diaries and Pretty Little Liars.

  9. GEM hasn’t played any NRL in at least two or three years in NSW and Queensland. The only cricket that they’ve shown (that I recall) was the English Ashes series and the Ryobi Cup (domestic one day competition)

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