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What’s next after I’m a Celebrity Get Me Out of Here?

With I'm A Celebrity tipped to wrap mid-March, can TEN avoid pitting MasterChef against MKR?

2015-02-18_0149TEN’s I’m a Celebrity Get Me Out of Here! looks set to conclude on Sunday March 15, two weeks before the Easter ratings period begins.

According to a South African Tourism Update, the production has full exclusivity of Swadini Reserve from January 23-March 15 during the shooting and live transmission of the reality series.

A March 15 finale could be paired with the Australian Grand Prix, which last year aired from 5-7:30pm AEDT.

From March 16 the production has partial exclusivity to the waterfall section during de-rigging and site restoration.

A 6 week shooting period also fits with Russel Howcroft’s statements last week on ABC radio.

This would leave two weeks before the Easter non-ratings period (March 29), and another 2 weeks before ratings resume (April 12), leaving open the question: what’s next on TEN’s schedule?

MasterChef, which is probably the next big juggernaut nearing completion, last year returned in early May, managing to avoid a head to head battle with My Kitchen Rules. But this year there are whispers Seven’s hit series may run longer, causing TEN to hold off on MasterChef to avoid a clash.

At TEN’s Upfronts last year it spruiked Celebrity, Shark Tank and Gogglebox as Quarter 1 shows, with MasterChef and Have You Been Paying Attention? as Quarter 2 (roughly post-Easter).

For now this is purely speculation, but fingers crossed we aren’t facing more Jamie Oliver and Modern Family replays.

10 Responses

  1. Ten have Scorpion, Modern Family, The Odd Couple, CSI: Cyber and Madam Secretary to come. Ten also need to show the V8 Supercars at 11.30pm on TEN on Sunday nights.

    1. Last year MasterChef proved that a compelling offering can compete against Seven and Nine at 7.30pm. Celebrity has failed because its not compelling enough for viewers, not because of the time slot. And then what do you propose Ten airs at 8pm?

  2. From this year the Australian Grand Prix will run from 4pm AEDT instead of 5pm under recommendations made from a report into F1 driver Jules Bianchi’s crash in Japan last October. It probably means race coverage on Ten will finish at 6pm AEDT, which will provide a huge lead-in into primetime in Sydney and Melbourne (despite the race also being shown on Fox Sports for the first time). So I think I’m a Celebrity finale will still be shown at 6.30pm. As for the rest of the week, Ten has a number of new episodes of Modern Family on the shelves but I doubt they will be aired on multiple nights. It could again resort to Jamie Oliver specials.

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