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Nine News leads ratings week

Ratings: Nine scored another win last week, while TEN beat ABC in two demos.

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Last was another win to Nine in Total People with Nine News the top show on 5 of 6 nights.

Nine easily won 16-39, 18-49 and 25-54 demos. TEN managed to pip Seven in 16-39 and 18-49 Demos.

But ABC beat TEN in primary channels.

Network:
Nine: 29.3
Seven: 27.5
TEN: 18.9
ABC: 18.1
SBS: 6.2

Primary network
Nine: 20.4
Seven: 18.5
ABC: 13.1
TEN: 13.0
SBS: 4.8

Best brands for each network were:

Nine: Nine News (Sun: 1.32m), The Voice (1.26m), A Current Affair (938,000) and The Hotplate (854,000).

Seven: Seven News (1.28m), Sunday Night (1.12m), Pets Make You Laugh Out Loud (943,000) and Highway Patrol (872,000).

TEN: The Bachelor (Wed: 906,000), The Great Australian Spelling Bee (Mon: 664,000), Have You Been Paying Attention? (643,000) and Family Feud (Simulcast: 619,000).

ABC: Australian Story (853,000), ABC News (Sat: 849,000) and Grand Designs Revisited (835,000).

SBS: Uranium: Twisting The Dragons Tail (356,000), World’s Best Diet (305,000) and Rachel Khoo’s Kitchen Notebook Melbourne (298,000).

Multichannels:
7TWO: 5.0
GO!: 4.9
GEM 4.1
7mate: 4.0
ABC2: 3.1
ELEVEN: 3.0
ONE: 2.9
ABC News 24: 1.3
SBS 2: 1.2
ABC3: 0.7
NITV: 0.2

Nine won Sunday, Tuesday, Wednesday and Thursday. Seven was victorious on Monday, Friday and Saturday. ABC bettered TEN on Sunday, Monday and Saturday.

Seven won Melbourne, Adelaide and Perth while Nine won Sydney and Brissy.

12 Responses

  1. I have given up on TV news because it’s all fluff I get my news from 2GB while listening to Ben Fordham you can get all the important news 5 minutes without having to watch blatant advertising dressed up as news

  2. Hi David

    I know you say which primary network wins 25-54, 18-49 etc but do you ever get the actual shares?

    Also do you get the 25-54 shares and rankings for the multi channels?

    1. aIt can be a bit hit and miss but usually yes. Not something I plan on adding at the moment. As a writer, regurgitating data is not something I enjoy when the interest is limited. These posts are attracting few comments lately.

      1. David, the lack of comments for your posts doesn’t mean that people aren’t reading ’em.

        There is an upheaval occurring in the Oz TV world that is providing viewers with an unprecedented choice of programs. ATM FTA is still the best way to reach the most viewers and the TV ratings provide an insight to their attitudes.

        1. Yes thanks. Obviously I am able to see the number of pageviews per story, I guess I was alluding to the limited comments pertaining to Demos. In previous years a lot more media would file the weekly results but I see less and less of that now. For archival purposes I still think it’s important to maintain. I don’t think the public is as interested in demo shares for multichannels as advertisers, for example, so I’ve chosen to give a total people share and acknowledge who won the network demos. Again, writing tables of numbers manually does not hold much interest for me. I’m comfy the mix of overnight, consolidated and weekly ratings results here is a good offer. OzTAM offers a subscription for more, thx.

      2. Fair enough then.
        I know you and viewers don’t care about demos. But industry people do, of which I am one. I don’t mean advertising industry. I mean tv industry. I wasn’t suggesting typing Colomns of data.

        I’m just saying as an Industry reader of your site a little bit more demo coverage would really be good.

        For example. Ten 9 and 7 all target the same demo. 25-54. So even just something like “in 25-54, nine lead with a 23% share. Followed by Ten with 22.1 and seven with 19%”

        That is certainly more helpful than “nine won 25-54”

        Just a thought from a long time industry reader

        1. That’s a generalisation to say I don’t care about Demos when I write week after week about who won. No matter how much I offer as a free site, seems there are always requests to deliver more. Again overnight, consolidated and weekly is way more than most media are offering -plus daily wraps. Industry should really have access to OzTAM data.

          1. Not asking for “more” as you tell us often how much work it all is. Just offering a suggestion. Sorry for that!

          2. We should have both ended at first question / answer, ha…! As you can see not much other discussion emerging in weekly ratings posts. Moving on!

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