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Bumper ratings week for TEN

Ratings: It went down to the wire on Primary channels, but TEN still won all three Demos with its biggest week this year.

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TEN has finished the week by winning all three Demos 16-39, 18-49 and 25-54, pushing Nine’s primary channel to third, and eclipsing Nine in network shares in Melbourne, Adelaide and Perth.

Thanks to MasterChef (snaring the top 4 titles for the week), The Bachelor and other local shows, TEN had its best week all year. By Friday it was leading the primary channel shares, but low numbers on Friday and Saturday saw Seven and Nine edge ahead with Sport. It did all of that with one less multichannel than its rivals.

Network:
Seven: 28.6
Nine: 24.1
TEN: 23.3
ABC: 17.0
SBS: 7.0

Primary channel:
Seven: 18.5
TEN: 18.3
Nine: 16.5
ABC: 11.9
SBS: 5.1

Multichannels:
7TWO: 3.9
7mate / GO!: 3.4
ABC2: 3.1
7flix / ONE: 2.8
ELEVEN: 2.2
9Life: 1.9
ABC News 24: 1.4
SBS 2: 0.9
SBS Food Network: 0.8
ABC3: 0.6
NITV: 0.2

Seven won Sunday, Wednesday, Thursday, Friday and Saturday. TEN won Monday and Tuesday. ABC bettered TEN on Friday and Saturday.

Seven was victorious in Melbourne, Brisbane, Adelaide and Perth. Nine won Sydney.

Best brands this week were:

Seven: Seven News (Sun: 1.2m), Sunday Night (927,000), Highway Patrol (763,000) and Better Homes and Gardens (751,000).

Nine: Nine News (Sun: 1.15m), A Current Affair (824,000), 60 Minutes (754,000) and Love Child (586,000).

TEN: MasterChef Australia (Winner Announced: 1.89m), The Bachelor (Launch: 882,000), Have You Been Paying Attention? (825,000), Offspring (726,000).

ABC: ABC News (786,000), Australian Story (743,000), Media Watch (736,000) and Four Corners (732,000).

SBS: Great Continental Railway Journeys (349,000), The Six Wives of Henry VIII (283,000), Flying Scotsman with Robson Green (269,000), Monty Python’s Life of Brian Part 2 (266,000).

Olympics coverage begins on Saturday morning.

One Response

  1. It’s a shame 10 couldn’t win the week they deserved it, especially with all the trash on 7 & 9 atm! Hopefully they will win it in consolidated ratings.

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