Seven winning streak continues

Seven has won its 17th straight survey this year, with another win in an Origin week.

It was a close finish, with Seven falling past the winning post thanks to its multichannel performance. Nine won in primary channel share and the demos. Whether that shifts in Consolidated viewing remains to be seen.

State of Origin easily topped the week with 2.38m viewers.

Network:
Seven: 29.9
Nine: 29.0
TEN: 18.4
ABC: 16.0
SBS: 6.7

Primary channels:
Nine: 21.1
Seven: 19.9
TEN: 12.8
ABC: 11.3
SBS: 4.5

Multichannels:
7mate: 4.1
7TWO: 3.5
9GO!: 3.1
ONE: 2.9
9GEM / ABC2 / ELEVEN: 2.7
7flix: 2.4
9Life: 2.2
ABC News: 1.3
SBS VICELAND: 1.1
SBS Food Network: 1.0
ABC ME: 0.7
NITV: 0.1

Nine won the demos 16-39, 18-49 and 25-54.

Seven scored Monday, Tuesday, Thursday, Friday & Saturday. TEN bettered Nine on Tuesday, while ABC best TEN on Saturday.

Seven won Melbourne, Adelaide & Perth. Nine retained Sydney & Brissy.

Best brands last week were:

Seven: Seven News (Sun: 1.19m), House Rules (1.11m), Sunday Night (813,000) and Home and Away (730,000).

Nine: State of Origin (2.38m), Nine News (Sun: 1.16m), True Story with Hamish & Andy (1.05m) and The Voice (966,000).

TEN: MasterChef Australia (Tues: 913,000), Have You Been Paying Attention? (804,000), Shark Tank (750,000) and The Project (7pm: 552,000).

ABC: ABC News (Sat: 749,000), Australian Story (671,000), Father Brown (654,000), The Good Karma Hospital (622,000).

SBS: Treasures Decoded (377,000), Great Continental Railway Journeys (362,000), Extreme Railway Journeys (259,000) and Insight (238,000).

5 Comments:

  1. Good win by the Nine primary channel this week. And they will be pleased to have won all the demos. That’s what the advertisers want to see – a strong performance where their dollars go.

    • James-original

      Disagree. That is not a good win by Nine.
      In a State of Origin week that is both unacceptable for advertisers and shareholders.

    • Paul I agree with James.

      Nine lost the week.

      Network (overall) shares have been the ‘industry standard’ for many years now, you can’t just ignore/exclude multi-channels, of which (for example) made up over 10% both Friday and Saturday of Seven’s night!

      Networks will talk main channel, etc. when they haven’t won overall 😉

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