Origin, Ninja Warrior power Nine to overdue ratings win.


It’s taken half the year but Nine has finally won its first ratings week of the year.

It was State of Origin III that topped the week with 2.5m viewers -but Australian Ninja Warrior is the real success story, dominating across three nights. As high as 1.68m viewers the show is the biggest series launch since The Voice in 2012. Its power in demographic appeal can’t be underestimated, and Nine has a bonafide hit on its hands.

Seven took a hit this week with House Rules down for its grand final at 1.15m for the winner announced. As previously reported the official number for the Yummy Mummies premiere was adjusted from 755,000 to just 490,000.

But make no mistake -Seven has 19 weeks to Nine’s 1.

Network:
Nine: 33.6
Seven: 27.6
TEN: 16.4
ABC: 14.4
SBS: 7.8

Primary channel:
Nine: 25.8
Seven: 18.5
TEN: 11.4
ABC: 9.8
SBS: 5.6

Multichannels:
7TWO: 3.4
7mate: 3.3
9GO!: 3.2
ABC2 / ONE: 2.7
9GEM: 2.5
7flix: 2.4
ELEVEN: 2.3
9Life: 2.1
News 24 / SBS VICELAND: 1.2
SBS Food Network: 0.9
ABC ME: 0.6
NITV: 0.2

Nine dominated the demos 16-39, 18-49 and 25-54.

Nine won Sunday, Monday, Tuesday, Wednesday and Thursday. Seven held Friday and Saturday. ABC bettered TEN on Saturday.

Nine was victorious in Sydney, Melbourne and Brisbane, but could not steal Adelaide or Perth from Seven.

Best brands this week were:

Nine: State of Origin (Match: 2.5m), Australian Ninja Warrior (Sun: 1.68m), Nine News (Sun: 1.24m), 60 Minutes (851,000).

Seven: Seven News (Sun: 1.28m), House Rules (Winner Announced: 1.15m), The Last 100 Days of Diana (768,000) and Home and Away (689,000).

TEN: MasterChef Australia (Thurs: 895,000), Have You Been Paying Attention? (686,000), Shark Tank (581,000) and The Project (7pm: 527,000).

ABC: ABC News (Sat: 731,000), Father Brown (710,000), Diana: Seven Days That Shook the World (600,000) and The Good Karma Hospital (597,000).

SBS: Extreme Railway Journeys (279,000), Michael Mosley: Queen Victoria’s Slum (278,000), Great British Railway Journeys (259,000) and Tour de France (Stage 9: 250,000).

3 Comments:

  1. Impressive result for Nine to win Melbourne (with Seven having the AFL), thanks to huge Ninja Warrior numbers.

    Wonder how the rest of Nine’s year will go?

    Will all depend on The Block vs. Hells Kitchen vs. Survivor!

Leave a Reply

You must be logged in to post a comment.