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2010: SBS looks beyond Top Gear
Next Monday night SBS bids farewell to Top Gear for the final time.
The show drives off to Nine after a ferocious acquisition battle last year that SBS lost due to being outbid.
But the network is keen to remind us it was just one hour of television a week, and that it still has plenty to bring its “six billion stories” theme to life.
This year SBS has the World Cup exclusive, a third series of East West 101, Eurovision in Oslo, more Mad Men, Skins, Inspector Rex, Entourage and Shameless.
Over summer, the …
Sport wins the ratings trophy
If 2009 has been remarkable for one thing, it has been comic tone put under the spotlight. But in a week when our sense of humour was questioned once more, it was sport that ruled the week. The NRL Grand Final topped the week with 2.41m viewers, ahead of Hey Hey the Reunion. Both were Nine properties and gave the network a decisive victory -its fifth successive win.
Nine finished with 31.1% ahead of Seven’s 26.2% and TEN’s 19.6%. The ABC had 17.8% and SBS 5.3%.
Nine won 3 key demos 16-39, 18-49 …
September TV loves sport
Sport is surging in September. Two AFL matches roared to over 1.4m giving Seven and TEN some big victories, notably helping the latter save face after an ordinary week. NRL topped 1m at Nine and also helped the network win Sunday. But while audiences fluctuate it was GO! that again got Nine across the line to win Week 38 -the second such glory in a row.
Nine finished with 28.9% ahead of Seven’s 27.5% and TEN’s 20.7%. The ABC had 17.7% and SBS 5.2%.
Nine won all key demos 16-39, 18-49 and 25-54.
GO! …
Nine wins the week
Having two and a half channels proved a winner for Nine in Week 37. Seven’s lack of a digital channel lost it the week by the slimmest of margins to Nine -just 0.2%. The extra share from GO!, which is added to Nine’s primary share, helped it win a week in which its biggest audience was 1.33m, a far cry from figures on Seven.
Nine won with 28.1% over Seven’s 27.9% and TEN’s 20.8%. The ABC had 17.3% and SBS 5.8%.
Nine won all three demo groups 16-39, 18-49 and 25-54. In Total …
Murder’s hit on commercial networks
Renewed and emerging hits were evident on the box last week as networks prepare to unveil fresh titles upon us once more. The biggest in the bunch was ABC’s Midsomer Murders which increased its lead to 1.48m and showed commercial networks how to win a traditional Sunday audience. Nine appears to have timed it right with Money for Jam nabbing 1.32m and the AFL passed 1.1m for TEN and 1m viewers for Seven.
But in Week 36 once again Seven won Total People with 27.8% just ahead of Nine’s 27.3% and TEN’s …
Feelgood telly wins the week
Week 35 saw the ABC reinforce its appeal when Midsomer Murders took a cool 1.26m viewers on Sunday night, winning its timeslot without any dancing or singing as a lead-in. For a new Aussie drama like Rescue: Special Ops it was particularly brutal. Meanwhile GO! did well on Sunday with a 2.8% share, allowing Nine to sing its praises before it diminished by the end of the week. TEN had reason to smile over Rush too, but cutting through it all was Seven, taking yet another week in Total People.
Seven took …
Community TV digs at SBS
Community television took the opportunity to remind us of its worth this week when TVS General Manager Laurie Patton pointed out the similarities between a new SBS show, Costa’s Garden Odyssey, and its own Vasili’s Garden.
Costa’s Garden Odyssey is one of four local shows SBS airing tomorrow night.
In the series, landscape architect Costa Georgiasdis (pictured right), takes a ‘holistic’ approach to gardening. He is described as a ‘Greek garden god aiming to spread his green wisdom while celebrating cultures and communities and their connections to plants.’
That’s a little too close for …