Seven wins while Nine, TEN struggle.

By David Knox on February 27, 2011 / Filed Under News 39

Seven has notched up another knockout blow in the weekly survey ratings -its third win for the year.

Seven grabbed the first seven shows in the weekly top ten, with just one apiece to TEN and Nine. Packed to the Rafters and My Kitchen Rules continue to underpin the network’s surge.

It is the second week in a row that Seven wins the hat trick: topping network, primary and digital channel wins, demos, all nights and all cities.

Behind the scenes Nine is struggling to keep its primetime schedule intact while TEN is reeling from managerial challenges. Has there ever been a more tumultuous start to the ratings year?

Network:
Seven: 31.4
Nine: 26.1
TEN: 19.7
ABC: 17.3
SBS: 5.4

Primary channel:
Seven: 23.7
Nine: 19.1
TEN: 15.1
ABC: 13.8
SBS: 4.7

Digital channels:
7TWO: 4.4
GO!: 4.0
ELEVEN: 3.5
7mate: 3.3
GEM: 3.0
ABC2: 1.9
One: 1.1
ABC News 24: 1.0
SBS2: 0.8
ABC3: 0.6

Seven won key demos 16-39, 18-49 and 25-54.

The ABC beat TEN on Friday and Saturday.

Top 100
Rnk Description Stn Network Sydney Melbourne Brisbane Adelaide Perth
1 Packed To The Rafters Seven 1,798,000 470,000 590,000 313,000 214,000 211,000
2 My Kitchen Rules-Tue Seven 1,613,000 424,000 523,000 288,000 179,000 198,000
3 My Kitchen Rules-Mon Seven 1,457,000 399,000 430,000 280,000 167,000 180,000
4 My Kitchen Rules-Wed Seven 1,384,000 379,000 404,000 236,000 148,000 216,000
5 Seven News Seven 1,248,000 311,000 348,000 239,000 152,000 198,000
6 Seven News – Sun Seven 1,191,000 293,000 303,000 283,000 118,000 195,000
7 Bones-Mon Seven 1,149,000 356,000 353,000 209,000 116,000 116,000
8 Modern Family Ten 1,142,000 304,000 356,000 240,000 85,000 157,000
9 Nine News Sunday Nine 1,134,000 355,000 346,000 178,000 149,000 105,000
10 Today Tonight Seven 1,120,000 285,000 300,000 211,000 143,000 180,000
11 NCIS Ten 1,107,000 316,000 273,000 241,000 123,000 153,000
12 The Force – Behind The Line Seven 1,094,000 284,000 387,000 161,000 112,000 149,000
13 60 Minutes Nine 1,092,000 299,000 341,000 203,000 112,000 138,000
14 Seven News – Sat Seven 1,073,000 275,000 269,000 244,000 104,000 182,000
15 Two And A Half Men Nine 1,060,000 310,000 355,000 216,000 86,000 93,000
16 Better Homes And Gardens Seven 1,059,000 274,000 354,000 162,000 144,000 124,000
17 Border Security – Australia’s Front Line Seven 1,054,000 284,000 378,000 164,000 115,000 114,000
18 Nine News Nine 1,052,000 290,000 322,000 229,000 108,000 102,000
19 New Tricks ABC1 1,045,000 281,000 309,000 165,000 128,000 161,000
20 Today Tonight – Christchurch Earthquake Seven 1,024,000 291,000 269,000 188,000 130,000 146,000
21 Return To Lake Eyre: The Deluge ABC1 1,022,000 276,000 308,000 201,000 124,000 114,000
22 Underbelly Files: The Man Who Got Away Nine 1,011,000 280,000 336,000 157,000 113,000 126,000
23 Criminal Minds Seven 999,000 274,000 292,000 163,000 125,000 144,000
24 The Biggest Loser Families – Weigh-In & Elimination Ten 994,000 281,000 304,000 202,000 73,000 135,000
25 Bones Seven 989,000 293,000 261,000 199,000 118,000 118,000
26 Agatha Christie’s Miss Marple ABC1 989,000 286,000 302,000 159,000 111,000 131,000
27 Customs Nine 976,000 309,000 303,000 166,000 114,000 84,000
28 The Biggest Loser Families – Contest Ten 967,000 247,000 315,000 195,000 73,000 137,000
29 Bondi Rescue Ten 966,000 311,000 287,000 181,000 69,000 117,000
30 The Biggest Loser Families – Temptation Ten 947,000 241,000 295,000 206,000 77,000 128,000
31 Home And Away Seven 931,000 254,000 265,000 177,000 118,000 118,000
32 Sunday Night Seven 929,000 226,000 271,000 194,000 99,000 140,000
33 Glee Ten 922,000 224,000 342,000 176,000 58,000 123,000
34 ABC News ABC1 918,000 252,000 288,000 154,000 102,000 122,000
35 ABC News-Su ABC1 903,000 268,000 281,000 125,000 116,000 115,000
36 ABC News-Sa ABC1 895,000 218,000 309,000 144,000 102,000 122,000
37 Nine News Saturday Nine 886,000 229,000 322,000 154,000 101,000 79,000
38 The Mentalist -Ep1 Nine 877,000 237,000 332,000 159,000 73,000 75,000
39 A Current Affair Nine 877,000 248,000 303,000 177,000 80,000 69,000
40 Australian Story ABC1 875,000 223,000 305,000 169,000 67,000 111,000
41 Send In The Dogs Australia Nine 873,000 273,000 272,000 169,000 85,000 75,000
42 $#*! My Dad Says Nine 868,000 276,000 269,000 180,000 63,000 81,000
43 Midsomer Murders Rpt ABC1 853,000 213,000 287,000 149,000 97,000 106,000
44 The Big Bang Theory Nine 852,000 220,000 286,000 187,000 56,000 104,000
45 Grey’s Anatomy Seven 848,000 252,000 238,000 174,000 81,000 103,000
46 Conviction Kitchen-Tue Seven 836,000 250,000 269,000 127,000 94,000 95,000
47 The Farmer Wants A Wife Nine 820,000 222,000 276,000 154,000 98,000 71,000
48 Getaway Nine 820,000 219,000 288,000 134,000 91,000 87,000
49 Talkin’ ‘Bout Your Generation Ten 812,000 200,000 264,000 134,000 86,000 127,000
50 Hawaii Five-O Ten 802,000 236,000 231,000 156,000 69,000 111,000
51 How I Met Your Mother Seven 797,000 208,000 252,000 142,000 91,000 104,000
52 CSI: Crime Scene Investigation Nine 797,000 183,000 255,000 148,000 111,000 100,000
53 The Biggest Loser Families – Challenge Ten 789,000 202,000 234,000 167,000 81,000 105,000
54 Brothers & Sisters Seven 785,000 229,000 270,000 98,000 75,000 112,000
55 Four Corners ABC1 767,000 213,000 244,000 163,000 60,000 87,000
56 Castle Seven 748,000 204,000 227,000 112,000 102,000 104,000
57 NCIS Mon Rpt Ten 748,000 173,000 208,000 164,000 75,000 129,000
58 The Mentalist -Ep2 Nine 740,000 213,000 304,000 104,000 67,000 52,000
59 RBT Nine 733,000 207,000 247,000 128,000 84,000 67,000
60 7.30 Report ABC1 725,000 215,000 212,000 132,000 69,000 97,000
61 Rpa Where Are They Now? Nine 720,000 168,000 272,000 104,000 109,000 67,000
62 Ten News At Five Ten 718,000 175,000 231,000 119,000 77,000 116,000
63 Top Gear Nine 713,000 166,000 242,000 168,000 64,000 74,000
64 The 7.30 Report ABC1 713,000 199,000 221,000 147,000 64,000 83,000
65 Desperate Housewives Seven 705,000 198,000 236,000 101,000 83,000 88,000
66 Bed Of Roses S3 ABC1 689,000 183,000 200,000 154,000 81,000 71,000
67 Two And A Half Men -Rpt Nine 685,000 173,000 246,000 147,000 50,000 69,000
68 Nine News Special -Nz Earthquake 2011 Nine 679,000 174,000 226,000 150,000 66,000 63,000
69 Adam Hills In Gordon St Tonight ABC1 674,000 189,000 201,000 128,000 83,000 73,000
70 Mike & Molly Nine 671,000 187,000 238,000 136,000 39,000 70,000
71 The 7pm Project Ten 664,000 158,000 229,000 138,000 64,000 75,000
72 Stateline ABC1 660,000 166,000 216,000 99,000 69,000 111,000
73 Australia’s Funniest Home Videos Nine 657,000 179,000 234,000 109,000 69,000 67,000
74 Media Watch ABC1 647,000 190,000 200,000 149,000 55,000 53,000
75 The Good Wife Ten 647,000 207,000 177,000 132,000 56,000 76,000
76 Lie To Me Ten 637,000 186,000 177,000 103,000 89,000 82,000
77 CSI: Miami -Ep1 Nine 601,000 145,000 202,000 120,000 69,000 65,000
78 Foreign Correspondent ABC1 586,000 173,000 182,000 106,000 53,000 73,000
79 Catalyst ABC1 572,000 149,000 166,000 115,000 64,000 78,000
80 Qi ABC1 571,000 159,000 178,000 92,000 65,000 76,000
81 Q&A ABC1 550,000 165,000 163,000 138,000 50,000 34,000
82 Gardening Australia ABC1 544,000 104,000 201,000 117,000 60,000 62,000
83 Kidnap And Ransom ABC1 536,000 129,000 172,000 80,000 62,000 94,000
84 Hot Seat Nine 528,000 151,000 144,000 144,000 49,000 39,000
85 Chopper Rescue ABC1 524,000 141,000 155,000 83,000 63,000 82,000
86 Law And Order: SVU Ten 518,000 171,000 162,000 74,000 59,000 52,000
87 Deal Or No Deal Seven 514,000 141,000 146,000 92,000 62,000 74,000
88 ICC World Cup Cricket 2011 – Session 2 Nine 506,000 151,000 164,000 87,000 62,000 41,000
89 Nine News: First At Five Nine 499,000 140,000 142,000 82,000 58,000 77,000
90 Nine Afternoon News -NZ Earthquake 2011 Nine 492,000 125,000 127,000 143,000 52,000 46,000
91 The New Inventors ABC1 492,000 144,000 152,000 101,000 47,000 47,000
92 M-Over The Hedge Seven 492,000 106,000 177,000 84,000 67,000 59,000
93 Good News Week Ten 488,000 84,000 158,000 104,000 65,000 77,000
94 City Homicide Seven 488,000 130,000 187,000 58,000 63,000 50,000
95 Undercover Boss Fri Ten 486,000 132,000 154,000 85,000 58,000 56,000
96 Antiques Roadshow Nine 485,000 133,000 153,000 83,000 54,000 62,000
97 Blue Bloods Ten 482,000 134,000 152,000 89,000 45,000 61,000
98 Life At 5 ABC1 474,000 169,000 149,000 64,000 34,000 58,000
99 Laid ABC1 463,000 145,000 145,000 83,000 38,000 52,000
100 NCIS: Los Angeles Ten 460,000 154,000 112,000 84,000 51,000 58,000

Week 9

39 Comments »

  1. Stan February 28, 2011 at 6:05 pm -

    At least Goonies & Co can get something right; Modern Family at #8. Also nice to see ABC News24 jump a couple of places too (because of NZ, most likely).

  2. Ranco February 28, 2011 at 2:43 pm -

    @james

    Up?? From what?

    They’re going down. It’s now 1.3mil the new 2mil. that’s down

  3. Allie February 28, 2011 at 10:32 am -

    @Cameron. I’m not sure I understand the point you were making in your post??? Are you saying that posters are loathe to criticise Seven, even if they were doing poorly? If so, I think you’re wrong. Posters here are not afraid to criticise any network when it is perceived that they are performing badly or treating viewers with contempt. If Channel Nine were winning in the ratings at the moment, posters comments would reflect that. As Nine’s programming is going down like a lead balloon with audiences at the moment, that is why there is a lot of criticism of them.

  4. David Knox February 28, 2011 at 9:53 am -

    Oscars are live at 12:30pm.

  5. sam February 28, 2011 at 9:51 am -

    the fact that nine have the oscars on at 9.40 tonight and a episoe of This is your life before underscorses their problem- in progaming- no idea – who on earth gives a rats about deborah furness???

  6. Reilly February 28, 2011 at 8:30 am -

    Channel Nine’s news is pulling them back. That newsroom needs a great big shake out. Enough of the fluff pieces and the ditzy blondes. Let’s bring back some cudos to the place. Proper news directors – Fenny/Cooky et al. Not some goose from the UK who takes credit for other people’s work.

  7. A. February 28, 2011 at 3:07 am -

    @ MuchoTB

    The reason why more people might not be watching Hawaii Five-0 is because it’s on Sunday. Or at least that’s my reason. I’m fine with that. But I just won’t watch it 99% of the time (as I like other shows or programming more mainly on the ABC plus the end of Castle).

    Thanks for telling us about the House promos. I used to watch it for many years and won’t go back. Nor did I see any promos due to the fact I don’t watch Ten much anymore. And that’s either because any show I’m interested in is moved to a time I can’t watch or was moved to Eleven. I’ll admit I prefer the latter on the whole except Smallville on Sunday. However I did watch last night/this morning (from 10.30pm-12.30am ). Because I managed to catch up to the episodes I missed on DVD. But I do hope they move it to a weekday, even Friday (or Thursday 8.30-10.30pm ) , for Season 9. Time will tell if they try it or something like it.

  8. MuchoTB February 28, 2011 at 12:58 am -

    Hawaii 5-0 is ace, more people should really be watching.

    House has been getting promoted like hell, its been in every ad break on Ten for the last four-five days. Will be interesting to see if it pulls an audience on Tuesday morning. I’m going to guess around 800k, perhaps 900k. Don’t see it getting back to its glory day ratings of seasons 2-3

  9. David Knox February 27, 2011 at 10:38 pm -

    Be interested to hear about your experience with a ratings box! Do tell!

  10. Goonies February 27, 2011 at 10:02 pm -

    The whole of ch 7 baffles me!

    I watch one show only (Kardashians) and I have a ratings box. Unfortunately it doesn’t appear to be helping!

  11. Mr. chandler February 27, 2011 at 10:02 pm -

    fans will turn a blind eye to most things don’t they

  12. Brad February 27, 2011 at 8:36 pm -

    Cameron, If 10 was booming and 7 was struggling people would say “Ten is booming and Seven is struggling” so what is your point?

    Chris, Just because you don’t like a show doesn’t make it bad. The fact is your opinion is just that, one opinion. Obviously 1M [people on average disagree.

    Seven appears to understand the Australian public better than 9 or 10 at them moment. 10 hasn’t been the No. 1 network in 25 years and probably never will be. That is fine. It targets a demographic. The advent of secondary channels will hurt them however. 9 used to understand the public or should I say Kerry Packer understood the public. When Kerry died and Leckie moved to 7 they seemed to lose their connection with the public.

  13. Ja'mie February 27, 2011 at 7:57 pm -

    The state of Nine and Ten is diabolical at the moment. Seven have already won the year.

  14. Ann February 27, 2011 at 7:28 pm -

    Well done to ABC1 for showing question time in parliament, at least for one hours

  15. Sammy February 27, 2011 at 7:17 pm -

    @Allie; you are totally correct… There is a reason that come dine with me is on pay tv raking in a huge 20000 viewers, meanwhile MKR has 1.6 million!! Some people just cannot work their remote control ..

  16. Trix February 27, 2011 at 6:52 pm -

    I wonder how many weeks it’ll be before Ten overtakes Nine in a weekly showdown?

  17. dee123 February 27, 2011 at 6:49 pm -

    It will be very interesting to see what The Amazing Race rates.

  18. Guy February 27, 2011 at 6:23 pm -

    I think Seven will have a strong year overall. I can’t see them being beaten. The only 3 shows i am worried that might hurt them is Masterchef (obviously), Underbelly Razor and Hamish and Andy. The latter 2 on Nine though could also fall flat on their faces because Nine is doing quite poorly now and the UB movies didn’t rate anywhere near what Nine was expecting.

    Nine and TEN main channels are in huge troble atm being both under 20% individually. Sure the digital channels are coming into play but you know what i think 7TWO is also having a massive impact on Nine. If you think about it, this channel skews over 55’s deliberately with the British stuff and that was part of Nine’s key audience. Now that that has been hampered and 7mate plus Seven are doing well in the important 3 key demo’s Nine are flat-lining.

  19. Uberempire February 27, 2011 at 6:22 pm -

    I don’t understand how ppl can watch 7 or their associated digital channels. It’s a huge borefest for me. If I could delete them from my channel list, I would.

  20. Chris February 27, 2011 at 6:10 pm -

    I think Nine are in a worse position than Ten. They just have nothing at all on the horizon. The NRL in the northern states is about it. Nine are in front of Ten becuase of their 6-7pm hour. Their rubbish sitcoms and boring US shows just don’t cut it.

    Ten have masterchef coming which will give it a good launch pad for the rest of their schedule post Easter. People are not finding the shows Ten have. They have many underrated shows which deserve more viewers. Honestly, The Good Wife has been simply brilliant this season.

    Seven are doing well by default. Let’s face it. Their shows are rubbish. People who like MKR and Home and Away have no brains. It’s bogan TV at its best. I don’t care what the figures are…they are rubbish shows. I only watch PTTR on Seven. And I will be watching Amazing Race on 7mate.

  21. Ronnie February 27, 2011 at 6:09 pm -

    What are Nine going to do about this long-term I wonder? The gap is getting scary. Without Underbelly the situation is about to get a lot worse. If This is Your Life fails deliver tonight it will be panic stations.

  22. stevieg February 27, 2011 at 5:07 pm -

    It baffles me why a show as tedious as MKR has rated so well. I would have normally ignored the show, only I now have a housemate who is a fan, so I had a chance to try and see what all the fuss was about. I’m still scratching my head.

  23. col February 27, 2011 at 5:07 pm -

    Thats funny seeing ABC2 beat ONE HD , the biggest flop of a FTA digital channel we have and the ABC Network nipping the heels of the TEN Network.
    Also MKR is a fun show that doenst take itsself too seriously and the banter and bitchiness between the groups is good fun.

  24. James February 27, 2011 at 4:47 pm -

    @ ranco – TV audience figures are up year on year.
    Where are you getting your figures from?

  25. Cameron February 27, 2011 at 3:24 pm -

    I wonder what people would say if the ratings were different with the same programs with Seven struggling and Nine and Ten winning. What would people say if that cooking show on 7 was getting under 500k per episode and both 7 News and Today Tonight were around 300k while George Negus and 10 evening News hit 1.2mil despite being exactly the same as they have been. What if 7 were struggling to beat the ABC? Nine’s “Home of Comedy” could have been a huge success with Ben Elton pulling over 1 mil each week. If it did, would people still be so negative about it? People are saying to axe it which Nine have but people also complain about shows getting taken off after a few weeks . 10’s 6-7pm block has been criticized and we know Simpsons and Neighbours are 11 shows now. 10 should swap George and EN around and see how that goes.

    The ratings are only a small sample of the population so 7 may not actually be as popular as the ratings suggest plus some regional areas prefer Win/NBN. I only watched 3 1 hr programs in prime time on 7 being Rafters, Brothers and Sisters and Desperate Housewives. I also watch Home and Away on 7two yet I watch SBS in prime time more than 7 with Letters and Numbers, Big Love and Insight. I watch the other 3 networks more.

  26. Phoenix727 February 27, 2011 at 3:12 pm -

    I don’t think the problems for 10 are nearly as bad as everyone is making out. Nine’s certainly in deep trouble but 10 got into the Top 8 and then managed to secure 11th’s with NCIS. Nine got 9th and 13th and that’s only with news programming.

    So I say to 10, stick with it, you may not win the year but with Nine crumbling under the weight of its own ego. And Seven soon to follow you could get 2nd this year.

  27. Son February 27, 2011 at 2:41 pm -

    It’d be good if 9 and 10 were ready to capitalise on a possible fall from grace at 7. Rafters will continue to lose core cast (Packed to the Ring ins), Winners and Losers is based on a very shaky premise so may very well flop and that Wild Boys thing sounds shamefully clueless. Unfortunately, 9 &10’s drama depts are just too out of touch to take the lead.

  28. Allie February 27, 2011 at 2:25 pm -

    @Mr Chandler, MKR is in no way an exact replica of Come Dine With Me. For a start, it is not a licensed copy of it, it is a completely different production. Yes, there are similarities, but only in the first round when the dinner parties take place. The dinner parties are the only similar point of reference between the two shows. After that, when it shifts into the elimination rounds done in the studio kitchen, it bears absolutely no similarity to CDWM whatsoever.

  29. Mr. chandler February 27, 2011 at 2:22 pm -

    @garry. take the 2 expert judges and a cook off to make it look like master chef. it is an exact replica of come dine with me

  30. Craig February 27, 2011 at 1:46 pm -

    I’m just waiting for Nine(Titanic) to shuffle their chairs(show) in the coming week as the ship goes down. With last years performance I was expecing it to turn around but shows like Top Gear are just not performing as they did 12 months ago. And now with the ‘Sheen’ coming off Two and a Half Men, Nine are in desperate need for a hit show to bring things back up. And quite frankly new shows like Mr Sunshine or Harry’s Law are just not going to do it IMO.

  31. garry February 27, 2011 at 1:29 pm -

    @Mr Chandler

    The reason so many people are watching MKR is because in their opinion it is a good show. It may be similar to Come Dine With Me, but it is nowhere near an exact replica.

  32. Paul February 27, 2011 at 1:27 pm -

    The Amazing Race begining tonight should help 7mate’s ratings this week.

  33. Butters February 27, 2011 at 1:22 pm -

    Mr Chandler – Out of interest do you watch MKR? I personally do not however it seems that you seem to know what the show is all about (ditto for Home and Away) but all I ever see is you complaining about the two?

  34. Mr. chandler February 27, 2011 at 12:58 pm -

    i can’t understand for the life of me. that mkr is rating so well. if you want to watch a show like this. change your channel to 118 on foxtel. because it is exact replica of come dine with me and it’s worse than come dine with me

  35. rickthom February 27, 2011 at 12:58 pm -

    Channel 7 have clearly the most likable programs. The smartest move was made by them to start MKR at the start of the ratings season. MKR was a strong peformer last year ending with a very respectable figure for it’s finale. The Nine Network have played the comedy card which has failed to deliver the punch they were hoping for. They lack a 7pm lead in for their primetime viewing audience. 7 have ‘Home and Away’ and with it tracking close or over a million viewers a night they surley are in the box seat to increase their numbers across the board. I see the only problem 7 have is the audience that leave the network on Tuesday nights when ‘Rafters’ finish. Having said that 9.30pm has never really been a strong rating slot anyway. I remember ‘Stingers’ needing to reach a million viwers to stay on air, maybe these days a million in any time slot is classed as good numbers. I think the bigger question is… Why are people not watching tv like they used to? Ten, well… They lost me when they introduced News after 6pm. The figures are saying that. I guess it’s good for us beacuse we get more variety as the networks rush in new shows to improve their ratings. Bring on the footy i say!

  36. Secret Squïrrel February 27, 2011 at 12:32 pm -

    @Ranco – what are you on about? Are you saying that Seven are winning because less people overall are watching? If less people are watching Nine and Ten it’ll be because of the programming (content and constant changes) not because they’re out shopping.

    You might also need to brush up on your maths (and your memory) if you think that a single high-rating show that’s on for one hour a week is solely responsible for pushing Seven to number one. You’re further kidding yourself if you think that the return of Masterchef will be Ten’s salvation. It wasn’t last year and it won’t be this year. Ten needs more than one mega-hit to even have a sniff of second place for 2011.

  37. Kev February 27, 2011 at 12:31 pm -

    Channel ten appears to be the problem, but ABC had a good week falling within range of beating channel 10.

    Seven blitzed them all having 8 of the the top 10 shows.

  38. Ranco February 27, 2011 at 12:05 pm -

    Reasons are because overall TV figures are down. The way seven(west) are winning is because of the king show that actually gets above 1.1million and that is pack to the rafters. If Masterchef can pull 1.5mil every night this year well Ten might have a chance

  39. Allie February 27, 2011 at 11:44 am -

    Seven’s schedule appears to be very strong this year, so Nine and Ten better get used to playing second fiddle for some time. Seven was off the boil somewhat last year, but they seem to have really bounced back. MKR has turned out to be a major hit in its second series, rating very strongly from the first episode, which it didn’t do last year – it took a while to build an audience. Nine’s “Home of Comedy” is a complete non-event provoking massive yawns from the audience and won’t win them anything.

Leave A Response »

You must be logged in to post a comment.