Some say in showbiz that as long as they’re talking about you that’s all that really matters.
Today Being Lara Bingle can be happy that it’s generating chatter after its second episode aired last night.
The show was a hit… or a flop…. depending on who you read today.
The Herald Sun has two headlines:
Bored With Being Lara Bingle Already by Colin Vickery.
The Sydney Morning Herald meanwhile says
Bingle ‘a hit’ as Viewers Return For Second Glimpse by Michael Idato
plus a column from David Dale headlined Where The Bloody Hell Are You? (we’ve all been waiting to use that one!).
The show pulled 782,000, which will stand as its overnight figure before timeshifted is added. Last week it was 925,000.
The number also indicates a drop from its lead in of MasterChef of 1.03m, but drops are to be expected in second episodes. If it’s lucky the show may “J-curve” -a term used to describe a big start followed by a sudden drop and then slowly rebuilding.
TEN has previously noted it is far more interested in demographics than Total People.
On that front Being Lara Bingle was second in its timeslot in all three demos, which is none too bad for its second outing.
I caught about half of the episode until the earth shook and I got distracted. What I saw didn’t grab me at all. It was lifeless and skipped through story points it had set-up. For me the most interesting content of the show was just an aside in the first episode, that Bingle is famous yet lonely. That’s worth exploring please.
Despite the earth moving for me, it wasn’t because of Lara Bingle, and her show wasn’t enough to lure me back to finish the episode.