Hugh Jackman our favourite celeb, Kyle most disliked.
Hugh Jackman has topped a list of favourite Australian celebrities according to a new industry survey on star power.
- Published by David Knox
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Hugh Jackman has topped a list of favourite Australian celebrities according to a new survey that ranks celebrity popularity with audiences.
Packed to the Rafters‘ Rebecca Gibney and Michael Caton ranked second and third. Kyle Sandilands topped the list of most hated celebrities followed by Matthew Newton and Sam Newman.
Encore Magazine’s debut Encore Score survey asked nearly 3000 people to rate 700 celebrities on recognition, positive and negative reactions to reach the results.
The only other comprehensive survey of star power has been Audience Development Australia’s previous Q Score.
The top 10 most liked celebrities as judged by the Australian public:
1. Hugh Jackman
2. Rebecca Gibney
3. Michael Caton
4. Adam Hills
5. Eric Bana
6. Magda Szubanski
7. Olivia Newton-John
8. Geoffrey Rush
9. Simon Baker
10. John Clarke
Also the most hated celebrities as judged by the Australian public:
1. Kyle Sandilands
2. Matthew Newton
3. Sam Newman
4. Ben Cousins
5. Brynne Edelston
6. Pauline Hanson
7. Brendan Fevola
8. Alan Jones
9. Deni Hines
10. Alex Perry
Seven had three faces in the top 10 including Gibney, Caton and Magda Szubanski while ABC had three in the top 12 including Adam Hills, John Clarke and Andrew Denton. But Seven also had three faces in the most disliked personalities: Sandilands, Brynne Edelsten and Brendan Fevola.
Rebecca Gibney, who holds the highest female score, said, “Australians are very down to earth. They want to relate to someone who is also down to earth and accessible. People want to feel as if they could chat to you in the street and I always try and be open to that.
“I’m incredibly humble and quite surprised to be honest. I can only think it’s because I have been around for so long. I think I’m kind of comfy, like an ugg boot.”
Adam Hills said, “The people who score well on this are often forgotten by the networks. They’re not flashy and not hyped.”
Managing Editor of Encore Magazine, Brooke Hemphill, said, “The results show that for many Australians it’s not about who appears the most in the media. It takes a level of trust, longevity and natural charisma to win over the public.
“As many of the most hated celebrities still manage to pull in audiences, the results also suggest people like to watch – or listen to – stars that they dislike.”
2965 people completed the survey built by research company The Acid Test and conducted on behalf of Encore by Pure Profile.
The full list of 738 celebrities is available on the Encore iPad edition.
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14 Responses
I wouldn’t count half those popular Aussies as locals anymore. They’re international stars who very rarely work in Australia anymore.
I watch the footy show in Queensland to 1.30 or more in the morning love to see the ratings for that.
I agree with most of your comments David but believe me if you were to ask 3000 people what Celebrities get under their skin in Queensland and NSW Sam Newman and Ben Cousins would not rate in the top Ten, Ben cousins would not even rate in the top 100.
The point I am trying to make is for them two to rate so highly the survey must be focused to a primarily AFL conscious demographic or given a preprepared list of possibles to pick from.
700 celebs with people asked to respond to a random selection of 40 faces. I think even in Victoria and other ‘non-NRL’ states most public would have an opinion on Matty Johns. Similarly there are AFL faces who have made national news on a repeated basis.
I agree with Maev. I mean take Alex Perry for example. Anyone who has a pair of sunglasses stapled to his head as a supposed fashion accessory, needs to be treated with care. Poor guy.
Interestingly you can tell where this survey was taken?
Seriously for Sam Newman to rate third it has to be Victorian based because people from other states are not that polarized or aware of Newman to love or hate him to that degree
The survey was Australia wide, including regionals. Footy Show airs in several states and has done for about 18 years.
Out of the top 10, Hugh Jackman is the only one I dislike. There used to be this website that ranked Australian celebrities, however, I have either forgotten its name, or it doesn’t exist any more.
I think it is a sad indictment of our society that people who are ill…yes ill….with severe drug and mental health issues….make this list.
We need a scoring system that encorporates “love to hate” or fascination factor to give a real indication of who to cast for ratings appeal. Ben cousins is on the most hated list yet his documentary got 1.9 million. Kyle sandilands was fired from idol and ratings plummeted and the show got axed then joined AGT and made that the #1 show of the year. I think it would be a similar case for most of the people on the hated list. There is a reason a lot of them have been selected for celeb reality shows.
I’m suprised Alan Jones didn’t top the most hated list.
I began to like Kyle more after listening to his arguments in support of gay marriage.He really knows how to argue with bigots on his radio show.
While these kinds of surveys would never decide a casting decision on their own, they are generally taken into consideration alongside other info. They are certainly influencers in the advertising market especially when it comes to celebrity sponsorships.
Totally read that head line as “… Kylie most disliked” and I thought “Finally”.
Yes – I’m a bad gay that hates Kylie Minogue…. so shoot me.
But – this is really such a useless survey tool. We saw in the past that Q scores didn’t amount to much use, so I fail to see what will come of this.
I saw the ACA story that featured this survey..
my problem with it, was that, it was claimed this list is important so that the Networks can see who’s worth keeping and who’s not. Kyle is the most hated (which we all knew) yet even the commentator admitted that’s exactly why he keeps getting work.
It also had Nicole Kidman way down the list, suggesting that Rebecca Gibney is a more popular actress. Pretty useless info considering they’ve hardly ever been up against each other for the same role.
That’s my rant for the day
Kyle would probably wear it like a badge of honour yes. I would agree that Rebecca Gibney is more popular than Nicole Kidman. Unless I am mistaken NK’s Box Office appeal has been low for a while. Australia is probably the exception to that with, oh look, Hugh Jackman.